The most significant differentiator between Amazing Lash Studio and its competitors is its spa-like setting. The brand’s footprint, a 1,200- to 1,600-square-foot model, requires separate rooms to perform services, which is unmatched in the segment. This experience-enhancing feature creates a quality difference that is one of the primary reasons customers choose the Amazing Lash Studio brand over other options.
This footprint also gives Amazing Lash Studio franchisees the capability to accept walk-ins, adding another dimension to their business which can lead to higher average unit volumes and greater revenue potential after the breakeven point.
Another standout feature of Amazing Lash Studio’s brand is its stylist training program. With other concepts, stylist training falls on the shoulders of franchisees. Amazing Lash Studio, however, handles stylist training out of its regional headquarters. Franchisees send employees to learn the proper systems and tools they need to execute the service Amazing Lash Studio provides. This ensures each studio is meeting the brand’s high standards of quality and helping to provide an exemplary customer experience.