Lennys Grill & Subs Builds on Success in Florida by Targeting Tampa for Expansion

When it comes to serving top quality sandwiches, Lennys Grill & Subs is the brand to beat. The South’s favorite all-American sub sandwich franchise goes above and beyond what the competition offers—Lennys’ delicious combinations of freshly grilled meats and vegetables are in a league of their own. And now, the brand is bringing its unrivaled menu to even more consumers by actively targeting Tampa for development.

Franchisees who sign on to open their own restaurant in the Tampa market will have a strong competitive advantage—sandwich lovers across Florida are already familiar with the Lennys Grill & Subs brand. In fact, its locations in Tampa and Bartow are thriving due to strong customer loyalty.

“The community here has really embraced us. When I talk to customers, I already have people telling me that this is their favorite place and that they can’t wait to come back and try something different on the menu,” said Jim Harmer, Lennys Grill & Subs’ franchisee in Bartow. “Everything about Lennys Grill & Subs’ model lends itself to success. From the unbeatable food to its simple business model, opening up my own business for the first time with Lennys has been easier than I initially expected.”

Lennys makes it simple for entrepreneurs to launch their own businesses. In addition to having direct access to the brand’s superior support staff, the recent transition from Lennys Subs to Lennys Grill & Subs ensures that customers know right off the bat that the restaurant offers more than traditional deli items. That’s a differentiator that’s already standing out to members of the Tampa community.

“I’m currently in the process of making the transition to the full Lennys Grill & Subs name, and I can already notice a difference. Not only does it give customers a look at what’s on our menu before they ever walk through our doors, it proves to me as a franchisee that the brand’s leaders are forward thinking. They’re constantly making improvements to the brand that are meant to help us succeed,” said Martin Watson, Lennys Grill & Subs’ franchisee in Tampa. “The Lennys Grill & Subs model is perfect for the Tampa market. Our food is second to none, and we offer customers a classic neighborhood feel.  That’s something that sets us apart—we take the time to get to know our guests.”

Going forward in 2017, franchisees like Harmer and Watson will continue to fuel Lennys Grill & Subs’ growth. In addition to expanding in the Tampa area, the brand is also actively targeting development in key markets like Louisville, Kentucky and San Antonio, Texas. And with over 100 units currently operating, it’s clear that the brand’s model is working.

Lennys Grill & Subs offers franchisees the unique opportunity to either break into the restaurant industry or diversify their business portfolios. Affordable start-up costs also make it easily accessible to entrepreneurs—initial investments for franchisees range from $188,715 to $386,775, including a $25,000 franchise fee.

“This is the perfect time to expand our reach in Tampa. With successful franchises already operating in the market, new franchisees who enter our system will be able to capitalize on that nearby network as they work to get their businesses off the ground,” said Bob Ritter, vice president of franchise and market development for Lennys Grill & Subs. “Our momentum is already incredibly strong in Florida, and we’re confident that the Tampa market will continue to support Lennys Grill & Subs’ ongoing development efforts in the state.”

To learn more about franchising opportunities with Lennys Grill & Subs, click here.