U.S. Army Veteran Turns Passion for Fitness into a Successful Business with Anytime Fitness

Blane Britton has always had a passion for fitness. But it wasn’t until he became a member at his local Anytime Fitness gym that he considered turning that passion into a full-time job.

Britton’s career originally started with the U.S. Army when he enlisted after graduating from high school at the age of 18. However, he knew that when he returned home a few years later, he wanted to run his own business. And after becoming an Anytime Fitness member, he discovered that he wanted to be a part of its system as a franchisee.

As soon as he became a member, Britton recognized that he had stumbled upon something special. From the inviting atmosphere to its global presence that gives members access to every one of its gyms, the brand stood out right away. Knowing that he wanted to be an Anytime Fitness owner when he went into the Army, Britton saved every penny that he earned while in the military to make his dreams of business ownership a reality. And when he was just 22 years old, he purchased an existing Anytime Fitness location that was up for sale right outside of Jackson, Mississippi.

“When I first became a member at Anytime Fitness, I fell in love with both the brand and the fitness industry as a whole. That’s when I realized that I wanted to turn that passion into my career. But I really didn’t know how to go about opening up my own gym. By franchising with Anytime Fitness, I gained access to an expert team and strong support system that guides me through the entire business ownership process,” Britton said. “But what makes Anytime Fitness completely unique is the fact that it’s made up of passionate people who are part of a family culture. That’s something that you won’t find on your own, and it’s unlike anything that other franchise concepts offer.” 

To say that Britton has capitalized on the strength behind Anytime Fitness’ proven franchise system would be an understatement. Today, he owns two clubs in Mississippi. And he’s planning to expand down the line. Britton has his sights set on growing his network of Anytime Fitness locations as the industry continues to become more popular among consumers.

That climbing demand in the fitness segment of the franchising industry is already being felt across the entire Anytime Fitness system, including in Britton’s gyms. Since January, the second club that he purchased has seen its activity grow by over 300 percent. It’s that kind of consistent momentum that earned Britton the title of “Most Improved Club” at Anytime Fitness’s annual conference last year.

“Franchisees like Blane prove that even the next generation of franchisees can thrive alongside Anytime Fitness. We’re eager to help young and hungry owners turn their dreams of business ownership into a reality,” said Tom Gilles, Anytime Fitness’s vice president of franchise development. “Our system has proven itself to be successful time and time again, and we’re only going to improve from here.”

Anytime Fitness goes above and beyond to set its franchisees up for success. In addition to its strong support system, the concept has also been the fastest growing fitness club chain in the world for 10 straight years. It also offers franchisees a low cost, high potential initial investment that ranges from $114,950 to $677,800.

“I couldn’t be happier with my decision to become a part of the Anytime Fitness family. Everyone involved with the gym—from the corporate team to the franchisees and local members—shares the same passion for enhancing their lives. It’s a one-of-a-kind environment to be a part of,” Britton said. “I’m looking forward to continue growing with the help and support of the brand. Business is booming at my existing locations, and I would love to own more clubs down the line.”