QSR Magazine: Dunkin' Debuts Next Generation Store, Special Drive Thru

Dunkin' Donuts has unveiled a unique new location in Quincy, Massachusetts. According to a recent article in QSR Magazine, the store features a redesigned interior and special drive-thru system. The redesigned exterior features the company's shortened name, 'Dunkin'.

The new drive-thru features two lanes: one for standard drive-thru ordering and one specifically designed for picking up mobile orders. According to the article, the brand hopes that this initiative will boost the speed of service for members of its loyalty program.

“The launch of our next generation concept store marks one of the most important moments in Dunkin’ Donuts’ growth as an on-the-go, beverage-led brand. We have worked closely with our franchisee community to create a positive, energetic atmosphere for our guests that remains true to our heritage while emphasizing and enhancing the unparalleled convenience, digital innovation, and restaurant excellence that distinguishes Dunkin’,” said president Dave Hoffmann.

This new store also features a unique system for cold beverages. Select iced coffees and teas will be available through a tap system.

Read the full article here.