Franchise Legal Players: Lee Plave of Plave Koch PLC
1851 Interviews the Highest Profile Attorneys in Franchising for the 2018 Franchise Legal Player Awards
Name: Lee Plave
Firm: Plave Koch PLC
LinkedIn: https://www.linkedin.com/in/plave/
About Your Firm: Plave Koch is an entrepreneurial law firm that focuses its practice in the areas of franchise law, distribution, litigation, trademarks, corporate law, FTC matters, and tech. We represent 200+ brands in a wide range of industries. We enjoy our informal-yet-intense approach to practicing law and serving our clients’ needs in the US and across borders. Our 9 experienced “big law” partners represent a deep bench with one of the largest and most knowledgeable transactional franchise law practices in the US.
Website: www.plavekoch.com
What makes your firm stand out as a resource for the franchise industry?
Our approach combines the flexibility of a small firm with the “big law” experience of partners who have worked with a wide range of clients across a broad spectrum of industries.
What is the No. 1 thing a franchisor/franchisee should look for when identifying the right franchise attorney?
Focus on what other experts – lawyers – who know about them have to say. Look beyond just what we say about ourselves.
When it comes to your work, what makes you happiest?
Helping our franchisor clients accomplish their goals and empower franchisees to grow businesses for their families.
What are your top concerns for the franchise industry in the next year?
Will the US economy continue to have strength and vitality in light of significant headwinds, global challenges, and the new paradigm of knowledge-based businesses.
What are you most optimistic about in the franchise industry in the next year?
There are so many smart, talented, and entrepreneurial people involved working with franchisors, franchisees, and suppliers – and the best of their collective energy and smarts have always been the difference-maker.