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QSR: King's Bierhaus Plans to Expand Nationally Through Franchising
QSR: King's Bierhaus Plans to Expand Nationally Through Franchising
The Austrian, German and American fusion restaurant seeks investors to open its first franchised locations

King’s Bierhaus, an Austrian, German and American fusion restaurant, has officially become a franchise.

According to an article on qsr.com, the Houston, Texas-based hybrid-casual chain is planning to open new franchise locations in markets across the U.S. To that end, King’s Bierhaus is seeking qualified franchisees throughout the country.

To facilitate that expansion, King’s Bierhaus has partnered with Fransmart, a franchise development group that has helped support the development efforts of franchise brands including The Halal Guys and Five Guys Burgers & Fries.

According to King’s Bierhaus President Philipp Sitter, the brand’s longterm expansion goals are not limited to the U.S.

“We want to bring the authentic German biergarten experience to people around the globe, and our distinct combination of casual dining with personalized service brings the best of both worlds together in a scalable concept," said Sitter. "The success we’ve seen with this model all started years ago with a brat and a dream, and we’re looking forward to taking King's Bierhaus to the next level by expanding the concept to new markets with the able support and expertise of Fransmart as a partner.”

Read the full article at qsr.com.

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