FranNet consultant Eric R. Schechterman? discusses that the Worcester area is attractive for franchise growth, and the region is seeing an explosion in franchises.
He elaborates that there is a lot of commercial property available and franchising has the lowest failure rate when it comes to opening up a business. He also comments that it is usually easier to get financing for franchising because you are opening a proven concept. He dispels myths about franchising only being large food restaurants like McDonalds.
“When people think of franchises, they think of food. We work with over 150 brands, and less than five are food. Food makes up a very small percentage of the franchise world," he told the Worcester Telegram.
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