How Brands Can Get Their Stories in Front of the Right Audience With 1851’s Proprietary Digital Marketing AMPD Program

In the saturated world of franchising, sometimes the best content can get lost in the crowd. No Limit Agency* seeks to help solve that problem through a process called AMPing. AMPD is No Limit Agency’s proprietary visibility-driving strategy that works in conjunction with 1851 Franchise to drive the right target audience to your brand’s content on your 1851franchise.com brand page and to your company’s franchise development website. 

Each AMPD campaign is completely customizable and can be a blend of social, news and PPC ad buys designed to drive a long-term content marketing strategy that places content in front of a larger and more targeted audience to ensure that critical information about the business opportunity ends up in front of qualified leads. Still, AMPD campaigns are not a direct lead

generation tactic and take time to build, working best when content is consistently boosted from month to month.

So, what’s the difference between AMPing and running ads on a brand’s usual social media platforms? 

1851 AMPD technology is unique in its ability to target a hyper-specific demographic, ensuring that brands are making the most of their investment and getting the content in front of the right set of eyes. There’s no limit to how specific an AMPD campaign can be—from targeting a group as generic as millennials to an audience as specific as sports fans in Chicago between the ages of 30 and 55 who are in the top 10% of U.S. household income. The tool also allows brands to customize their target audience each time they create a new campaign

While anyone can get clicks, it’s about the quality behind those clicks that matter. To guarantee the best results, AMPD campaigns run through 1851 Franchise Magazine’s Facebook, Instagram, LinkedIn, and other platforms, adding a layer of third-party validation and larger audience pool that brands can’t tap into with just their own ads. 

Any article can be AMPD, whether it’s an original piece of content created by 1851’s editorial team or an aggregated article that capitalizes on a meaningful media placement secured by No Limit Agency’s PR team. In addition, brands can also place AMPD campaigns that lead directly to the company website or 1851 brand page.

While there’s a minimum spend of $100, each AMPD budget is entirely up to the brand and the more money a brand puts behind AMPD campaigns, the more people will see the content and the longer the campaign will run. As an innovative digital marketing strategy, AMPD creates an incredible opportunity to make a real difference for brands looking to get their content to the right audience.

Contact your account manager to ask how you can leverage AMPD in service of your franchise development.