The better burger chain’s Bridgforth Rutledge was recognized for his achievements in franchising.
Bridgforth Rutledge, owner of Back Yard Burgers in Oxford, Mississippi, won Franchisee of the Year at the franchise's annual convention in Nashville.
“It’s the highest award they give to a franchisee,” he said. “It’s a great honor.”
Rutledge, 43, of Ridgeland, also owns other locations in the state. The Oxford Back Yard Burgers was built around 2007 by another franchisee and Rutledge bought it in 2011.
“The Oxford store has been a really great location for me,” he said. “It consistently performs. The customer base there is strong. It’s something you work hard to get because it’s a reflection of the fact we treat our customers right. It boils down to if you aren’t treating the customers right, you don’t do well.”
Rutledge has future plans to expand upon his success with Back Yard Burgers and is looking to purchase a lot behind the restaurant for a commercial-zoned project.
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