Monroe and West Monroe are turning into a very popular place for business franchises to expand to.
MOOYAH Burgers, Fries & Shakes Chief Operating Officer Michael Mabry said the brand has found success in Baton Rouge and New Orleans in-state, but they have plans to embark on Monroe as its next market to expand to.
"The fact that you already have a high per capita of restaurants and people from the outer limits of Monroe come into Monroe to trade, to dine, is really what we look at," Mabry said. "How far is the draw. It's not necessarily income levels that we look for but disposable income. The indicators are already there because of the restaurant count in Monroe."
As of now, MOOYAH is still looking for the right match in franchisee in the area, allowing time to find their would-be franchisee and help them get their expected return on investment. To read the original article, click here.