Mellow Mushroom

Inside the eclectic, art-filled atmosphere that keeps guests returning, boosts average checks, and drives $3.8M AUVs at Mellow Mushroom’s top-quartile restaurants.

Mellow Mushroom Franchise Growth: How Art-Driven Design and Local Atmosphere Help Drive $3.8M AUV in Top Locations

From strong unit performance to new franchise opportunities, Mellow Mushroom’s 2025 results set the stage for a high-momentum 2026.

Mellow Mushroom Franchise Finishes 2025 With Expanded Kitchen Tech and a Clear Development Plan for 2026

The pizza franchise will open in the former Checkered Pig building and be owned by River District Social co-owners Richard Barrick, Jon Walker and Meredith Walker.

Chatham Star-Tribune: Local Operators to Bring Mellow Mushroom to Danville in 2026

Restaurant operator and Mellow Mushroom franchisee Brad Harper has built a multi-brand portfolio focused on flexibility, consistency, and community connection.

How Mellow Mushroom’s Flexible Model Made it the Perfect Addition to Brad Harper’s Growing Restaurant Portfolio

In a rare FSR interview, Brasch discusses 50 years of psychedelic culture and independent leadership and how Mellow Mushroom is building a modern future while staying true to its roots.


Franchise News & Resources

Mellow Mushroom Franchise Growth: How Art-Driven Design and Local Atmosphere Help Drive $3.8M AUV in Top Locations

Mellow Mushroom Franchise Finishes 2025 With Expanded Kitchen Tech and a Clear Development Plan for 2026

Chatham Star-Tribune: Local Operators to Bring Mellow Mushroom to Danville in 2026

How Mellow Mushroom’s Flexible Model Made it the Perfect Addition to Brad Harper’s Growing Restaurant Portfolio

Mellow Mushroom CEO Richard Brasch Reveals How the Iconic Pizza Brand Is Evolving Without Losing Its Soul