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10 Gym Franchises That Are Likely To Keep Growing
From box-style gyms to boutique fitness studios, franchisees in the fitness industry are reaping the benefits of the public’s desire to improve their health.
Gym memberships increased from 50 million in 2010 to 64 million in 2019, with a pattern of steady growth over the past decade. Fitness has become a top priority for many consumers, especially in the aftermath of the pandemic where many realized just how important health is.
As members of the public are starting to recognize investing in their own fitness is well worth it, franchisees are recognizing that investing in a fitness concept is a lucrative venture. These 10 gym franchise concepts are increasingly popular and are well positioned for continued growth.
Anytime Fitness
Initial Investment: $474,552 to $970,097
Unit Count: 2,342
Anytime Fitness has seen continued growth over the years and shows no sign of slowing down. Members enjoy personalized fitness plans, 24/7 access and a variety of fitness equipment. The brand has 2,342 locations in the U.S., but over 5,000 locations worldwide.
RockBox Fitness
Initial Investment: $374,624 to $491,275
Unit Count: 61
RockBox Fitness is a boutique fitness concept centered around boxing group fitness sessions. The brand aims to improve the fitness of its members while they learn a new skill and feel a sense of belonging in a new community.
Orangetheory Fitness
Unit Count: 1,500+
Initial Investment: $179,075 to $392,475
Orangetheory uses heart-rate based practices, such as heart-rate interval training, to build a fitness program that improves energy and stamina. The brand specializes in group training sessions.
Planet Fitness
Initial investment: $1,625,600 to $4,921,000
Unit Count: 2,400+
Planet Fitness has a $10 monthly membership fee that is much lower than many of its competitors in the box gym franchise industry. The brand’s concept is focused on creating a “judgment-free zone” that is approachable for all, whether they’re new or experienced in fitness.
Workout Anytime
Initial investment: $784,950 to $2,073,050
Unit count: 180+
Workout Anytime is a box-style gym that is open 24 hours, making workouts convenient for anyone’s schedule. The gym concept offers a wide variety of gym equipment as well as personal training opportunities for members at a relatively low cost.
Kika Stretch Studios
Initial Investment: $75,710 to $109,140
Unit Count: 13
Kika Stretch Studios uses certified instructors to guide members on stretching techniques and methods to improve relaxation, muscle tension and pain. The brand offers private rooms and one-on-one sessions.
Crunch Fitness
Initial Investment: $668,000 to $3,488,000
Unit Count: 440+
Crunch Fitness offers a wide variety of fitness and training opportunities to members, including a high intensity interval training zone, one-on-one personal training and group fitness classes in cycling, weight lifting, zumba and barre.
Blitz45 Fitness
Initial Investment: $140,000 to $225,000
Unit Count: 15
Blitz45 Fitness uses a four step method approach: discover, ignite, strengthen, maintain. Members have access to a variety of fitness equipment and workouts such as sandbag workouts and sled training.
Pure Barre
Initial Investment: $198,650 to $446,250
Unit Count: 600+
Pure Barre’s full-body workout sessions focus on low-impact, small movements that aim to improve strength, cardio and flexibility. Members also have access to online classes with class-streaming options.
Burn Boot Camp
Initial Investment: $150,330 to $406,500
Unit Count: 335+
Burn Boot Camp offers members a 45 minute small group-style boot camp workout that improves strength and conditioning. The workouts can be modified depending on each member’s fitness level. Members also have access to onsite childcare while they work out.
As the fitness industry continues to grow, so will the opportunities for franchisees in this market. While big box-style gyms offer a large variety of equipment and low membership costs, boutique-style fitness studios offer a niche experience to those who are looking to try something new and make working out enjoyable; in fact, boutique fitness studios are experiencing the highest rate of growth among competitors. All fitness concepts are situated in a booming industry that entrepreneurs surely want to take advantage of.
To learn more about opportunities in the fitness franchising industry, check out the following links:
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