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Are NFL and NBA Teams Actually Franchises?

Though professional sports leagues are referred to as franchises, the term takes on a different meaning for the NFL and NBA than what we’re used to.

By Victoria CampisiStaff Writer
Updated 12:12PM 02/09/24

When we hear the term "franchise," our minds often go to fast-food chains. They also might go to the NFL, NBA or other professional sports leagues, where the term takes on a slightly different meaning. 

While athletic teams are commonly referred to as "franchises," their structure and operation differ significantly from traditional business franchises like McDonald’s. Here’s how. 

The Unique Nature of Sports Franchises

The term "franchise" typically refers to a contractual agreement in the business world, but its application in professional sports is a little different. Here are the key components of a sports league franchise agreement

Professional sports teams operate a bit differently from regular franchises owned by individuals or companies. Instead of one person calling all the shots, these teams have multiple owners who collaborate. They're often called "members," and they work together to make decisions that affect both their own team and the entire league.

These teams follow a set of rules established by their respective leagues, like the NFL, NBA or MLB. These rules cover everything from daily operations to player contracts, ensuring fairness for everyone involved.

These franchisees also have their own territories, explaining why certain teams represent a city or area. It's their designated area, and no other team from that same region can join the league. For example, if you have the Chicago Bulls in the NBA, no other team from Chicago can compete in the league.

The big leagues also make commitments to team owners. They have to uphold certain promises, like ensuring there are enough teams to play, distributing top players evenly among teams, and promoting the league. They also handle tasks like scheduling games and obtaining event permissions.

And just like any agreement, there are rules for what happens if things go wrong. Sports franchise agreements outline what constitutes breaking the rules and the consequences that follow.

Unlike regular businesses where each owner keeps their profits, sports teams often share their earnings among all the teams in the league. This ensures financial fairness and equal opportunities for every team. Financial management is important for sports teams too. They follow a set of rules for handling finances, ensuring accuracy and transparency.

When it comes to making money from the team's name and logo, there are clear rules. The agreement specifies who can sponsor the team and what types of businesses they can partner with, aligning with the league's image.

As for a team's identity, things like logos and trademarks are crucial, and the agreement ensures clarity on ownership. This helps prevent disputes over usage rights.

So although NFL and NBA teams are often called "franchises," they're clearly quite different from the regular business franchises we know and love. 

Interestingly, NFL and NBA players have often been known to cross into the other realm of franchising. To learn more about that, check out these related articles: 

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