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Growing a Franchise

By the numbers: Who is Generation Z?

For much of the past decade, Millennials have received the brunt of the attention — and frankly, pretty much all of the derision — from brands and marketers hoping to harness the buying power of the biggest demographic generation since the baby boomers. But their days may soon be numbered, as Mil.....

By MARK BRANDAU
SPONSORED 4:34 PM • 11/21/14

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