Going Green Is Beyond a Trend at ecomaids®

Consumers are becoming more and more ecologically conscious and aware of their own carbon footprints. Brands that do not stay on top of their “green game” by committing to sustainable practices risk losing even the most loyal of customers.

No brand understands the importance of sustainability and going green quite like the cleaning franchise ecomaids. The emerging concept offers residential and light commercial cleaning services using Green Seal certified products and supplies that are non-toxic, chemical-free, all-natural and biodegradable.

The ecomaids leadership team understands that “going green” is not a fad that will be going away. “There is more awareness of the health and environmental benefits of using eco-friendly cleaning products,” ecomaids CEO Lindsay Dellasega said. “ecomaids, as an eco-friendly home cleaning service, addresses those customer demands better than any other brand. As a full-service cleaning franchise that dispatches trained, bonded and trustworthy teams that use only eco-friendly products, ecomaids is setting itself apart from the rest as our nationwide footprint begins to grow.”

The cleaning franchise is not the only company taking this route. Brands of all sizes are making public declarations in favor of sustainable practices. Starbucks and Heineken are two larger examples of such companies.

“Today, more than ever, the world needs leadership in environmental sustainability,” Starbucks CEO Kevin Johnson said in a statement. “We agree with the consensus of scientific experts who note that without drastic action from everyone – governments, companies and all of us as individuals – adapting to the impact of climate change in the future will be far more difficult and costly, taking a toll on our supply chains, our business and more importantly the lives of everyone involved, including coffee farmers, our suppliers, Starbucks partners, customers and every community we serve.”

Heineken has a sustainable development strategy called “Brewing a Better World.”

“We are determined to contribute to the UN Sustainable Development Goals (SDGs),” the company states on its website. “Our focus areas are linked with specific SDGs and their targets, ensuring that we make a meaningful and transparent contribution to the global goals to protect the planet, ensure prosperity and end poverty. We have defined new 2030 strategies for water and climate change, and we are in the process of developing strategies and targets beyond 2020 for other focus areas.”

Another major brand committed to sustainability is Nike.

“If there is no planet, there is no sport,” the company states on its website. “To understand how this affects all of us, we’ve partnered with expert researchers at the Climate Impact Lab to show the connection between a stable climate and athletic performance and the future of our playing field: Planet Earth.”

Even though the ecomaids brand itself is very early in its development of locations, the leadership team is highly determined to commit to sustainability. The brand is not alone in this, as it recently came under the umbrella of its parent company, Happinest. Happinest is also the parent company for bug-banishing franchise Mosquito Hunters and lawn-care franchise Lawn Doctor, and currently oversees nearly 700 franchised locations. Now that ecomaids is under the Happinest umbrella, it is well-positioned for an elevated profile in 2020.

“ecomaids is well-positioned to become a leader in the green segment,” Happinest Vice President of Franchise Development Eric Martin said. “There are many reasons to invest in an ecomaids franchise, such as a simple, low infrastructure business model that offers recurring revenue. The support of Happinest will undoubtedly help ecomaids make waves in 2020 and beyond, as the leadership team continues to recruit prospective franchisees who share in their vision for a more eco-friendly world.”

To learn more about franchising with ecomaids, visit https://www.ecomaids.com/franchise-opportunities/.