Franchise Deep Dive: RE/MAX Franchise Costs, Fees, Profit and Data

People will always need to buy and sell homes, and this leading global real estate franchisor gives agents the opportunity to take charge of their own business, share office expenses and operate under a high commission concept.

By Luca Piacentini1851 Franchise Managing Editor

Updated 11:11AM • 02/07/23

LAST UPDATED: January 4th, 2023

FRANCHISE WEBSITE: https://www.remax-franchise.com/home

NUMBER OF LOCATIONS: 9,120

REPORTED COST TO GET IN: $44,000 to $236,500

REPORTED ROI (Item 19): N/A

RE/MAX is an American international real estate company that operates through a franchise system. The company specializes in assisting clients with buying and selling homes, as well as finding suitable properties for investment purposes. They also offer services such as property management, home financing and title insurance.

How Many RE/MAX Locations Are There?

The Denver-based company was founded in 1973 by Dave and Gail Liniger and started offering franchises in 1986. Today, RE/MAX is one of the largest real estate brokerages in the world with over 130,000 agents in more than 110 countries and $11 billion of systemwide sales.

The RE/MAX business model was designed to disrupt the real estate industry by allowing agents to operate under a high commission concept and manage themselves. This model is often described as "real estate maximums" — hence the name RE/MAX. The RE/MAX concept proved to be a hit, and the company expanded rapidly, reaching the 5,000-location mark in 1984, 10,000 in 1986, 25,000 in 1989 and 50,000 locations in 1998.

Today, RE/MAX has been consistently ranked as one of the most recognized brands in the world. It is a trusted name in the real estate industry, and its franchisees benefit from the company's strong reputation. Now, as the real estate industry booms, the RE/MAX brand shows no signs of slowing down. It was ranked No. 130 on this year’s Entrepreneur 2022 Franchise 500 List and was also included on Entrepreneur’s list of the Top 10 Fastest Growing Franchises.

What is the RE/MAX Business Model?

The franchise offered is for the operation of a RE/MAX real estate sales office, which offers a variety of real estate services to the general public. RE/MAX has a wide variety of agent types, including full-time agents, part-time agents and military relocation specialists, but they are all in charge of their own businesses, share office expenses and operate under a high commission concept. The company also offers a mentoring program for new agents.

Those who already own a real estate practice can also affiliate with a RE/MAX franchise to enhance their business, develop a partnership with other brokerage owners or create an exit strategy.

How Much Can RE/MAX Franchise Owners Make?

RE/MAX does not disclose official financials or earnings for franchisees operating in the U.S., but according to CareerBliss, the average salary for franchise owners at RE/MAX is $50,000 annually.

How Much Does it Cost to Open a RE/MAX?

The total investment necessary to purchase a RE/MAX territory ranges from $44,000 to $236,500. The RE/MAX royalty percentage varies. Someone thinking of investing in a RE/MAX franchise should have at least $35,000 of cash or other liquid capital available.

Name of Fee	Low	High
Initial Franchise Fee	$17,500	$37,500
Office Set-Up	$3,500	$72,000
Exterior Office Signage	$500	$10,000
Furniture, Fixtures, and Equipment	$5,000	$41,000
Inventory and Supplies	$1,500	$4,000
Training Fees and Expenses	$3,000	$6,000
Insurance	$2,000	$5,000
Miscellaneous Opening Costs	$1,000	$11,000
Additional Funds – 3 months	$10,000	$50,000
ESTIMATED TOTAL	$44,000	$236,500

What is the Franchise Fee for RE/MAX?

The initial franchise fee for a single territory is $17,500–$35,000.

Who is the Leadership of RE/MAX?

What Helpful Articles Can I Read to Learn More About RE/MAX?

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Franchise Deep Dive: RE/MAX Franchise Costs, Fees, Profit and Data

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