Franchise Deep Dive: Senior Care Authority Franchise Costs, Fees, Profit and Data

LAST UPDATED: September 2023

FRANCHISE WEBSITE: https://www.seniorcareauthority.com/senior-care-franchise-opportunities/

NUMBER OF LOCATIONS: 89

REPORTED COST TO GET IN: $71,095-$90,395

REPORTED ROI (Item 19): Not disclosed

Senior Care Authority, the senior care matching franchise, has built a strong business model in a high-demand industry. With a relatively low initial investment, franchisees receive a proven business model and the training they need to match families in need of senior care services with the care company best suited to their needs.

According to the franchise’s site, “approximately 70% of individuals over age 65 will require at least some type of long-term care service during their lifetime,” and the number of Americans over the age of 65 is growing.

How Many Senior Care Authority Locations Are There?

According to Entrepreneur, there are currently 89 Senior Care Authority businesses in operation. The business saw a steep uptick in unit count in 2016, and, though a bit more slowly, it continued to grow through the pandemic.

After the pandemic, many senior care concepts saw a surge in growth because families began to realize the importance of obtaining proper health, wellness and acquaintance care for their loved ones. In 2021, the franchise saw the start of another impressive growth spurt, climbing from 67 units to 89 in just two years.

What Is the Senior Care Authority Business Model?

Senior Care Authority simplifies the process of choosing elder care for its clients. While the franchise does not offer senior care services, it is paid a commission by local senior care businesses in exchange for placement services.

Senior Care Authority businesses review local care options, considering level and type of care, state reports, and pricing to suggest the best-fit care option to a Senior Care Authority client. Because businesses pay a referral fee, the service is free to the family seeking placement support. Senior Care Authority owners provide an in-demand service and can build strong, trusting relationships with clients to drive referrals and recurring revenue.

How Much Can Senior Care Authority Franchise Owners Make?

As a franchise system, Senior Care Authority does not publicly disclose financial performance representations or return-on-investment (ROI) data. Earnings can vary greatly, depending on location and management. Potential franchisees should carefully review the franchise disclosure document (FDD) and speak with existing franchisees to better understand the potential financial performance. 

How Much Does It Cost To Open a Senior Care Authority?

The estimated initial investment to open a Senior Care Authority business is $71,095-$90,395. This includes:

• Initial Franchise Fee: $52,500
• Business Administrative Setup Fee: $7,500
• Certifications: $1,000-$2,000
• Computer and Tablet (iPad): $0-$3,000
• Supplies: $300-$700
• Insurance (first year): $1,500-$2,000
• Additional Funds for Three Months: $1,750-$5,000

What Is the Franchise Fee for Senior Care Authority?

The franchise fee for Senior Care Authority is $52,500.

Who Is the Leadership of Senior Care Authority?

• Frank M. Samson — Founder and CEO
• E. Michéle Samson — Vice President of Special Projects
• Marcy Baskin — Vice President, Franchise Support and Training/Business Consultant
• Laura Alexander — Vice President of Franchise Development
• Rob Gandley — Vice President of Marketing and Business Development
• Lorrie Siegwarth — Onboarding and Training Specialist
• Matt Gurwell — Franchise Business Consultant
• Sabine Nevermann — Franchise Development Manager
• Loretta Rotolo — Strategic Alliance and Marketing Coordinator
• Carol Singletary — Director, Business Development
• Mickelle Martson — Digital Marketing Manager

What Helpful Articles Can I Read To Learn More?

• Senior Care Authority Franchisee Recognized for Giving Back to His Community
• Senior Care Authority® Announces a New Franchisee in Atlanta, GA
• Senior Care Authority Case Study | Integrated Digital Strategies
• Senior Care Authority Franchise Owners Discuss their Success
• Senior Care Authority Named to Franchise Business Review’s 2022 Culture100 List

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