Franchise Deep Dive: Tous les Jours' Franchise Costs, Fees, Profit and Data

LAST UPDATED: July 12, 2023
FRANCHISE WEBSITE: https://www.tljus.com/franchise
NUMBER OF LOCATIONS: 1,650+ worldwide
REPORTED COST TO GET IN: $718,230 to $938,894
REPORTED ROI (Item 19): $1,763,680 / year (Average yearly sales of 2022)

TOUS les JOURS is an artisan bakery franchise that specializes in French-Asian-inspired baked goods and handcrafted beverages. TOUS les JOURS, which means “everyday” in French, was first established in South Korea in 1996 and began offering franchise opportunities just two years later. The brand was eventually launched in the United States in April 2004.

TOUS les JOURS is owned and operated by CJ Foodville, a subsidiary of the CJ Group, which is a South Korean international conglomerate holding company.

How Many TOUS les JOURS Locations Are There?

As of July 2023, there are more than 90 TOUS les JOURS locations across the United States and more than 1,650 locations worldwide.

What Is TOUS les JOURS’ Business Model?

TOUS les JOURS’ business model is focused on offering a wide variety of high-quality French- and Asian-inspired baked goods. The brand’s menu consists of a range of bread, pastries, cakes, desserts and beverages. The franchise often incorporates local flavors and ingredients in its products to cater to the tastes and preferences of the markets it is available within.

Most TOUS les JOURS locations follow a bakery café format, which provides customers with a comfortable and inviting atmosphere to enjoy their baked goods. The franchise emphasizes the importance of quality and freshness for all its products and claims it bakes fresh products daily using high-quality ingredients.

According to the brand’s website, TOUS les JOURS’ franchise model offers a “turnkey solution” that provides franchise owners with everything they would need to launch, operate and grow a successful bakery business. The brand also assists with site selection, lease negotiation, and provides extensive training and ongoing support.

How Much Can TOUS les JOURS Franchise Owners Make?

According to the brand’s official website, the average sales of the top 10 TOUS les JOURS stores in 2022 was roughly $3,583,556 per year. And the average yearly sales of a TOUS les JOURS store in 2022 was $1,763,680.

How Much Does It Cost to Open a TOUS les JOURS?

The total investment necessary to begin the operation of a TOUS les JOURS franchise ranges from $718,230 to $938,894. Candidates must also have a net worth of $1 million and $400K in liquid assets.

Franchise owners must also pay an ongoing 5% royalty and 2% marketing fee in gross sales.

What Is the Franchise Fee for a TOUS les JOURS?

The initial franchise fee required to open a TOUS les JOURS is $40K.

Who’s On TOUS les JOURS’ Leadership Team?

• CJ Foodville, Owner of TOUS les JOURS

What Helpful Articles Can I Read to Learn More About TOUS les JOURS?

• TOUS les JOURS Reports Impressive Q1 2023 Sales and Franchise Growth Following Remarkable 2022 Performance
• TOUS les JOURS Joins Franchise Times’ Prestigious Top 500 Franchises List
• French-Asian Bakery Tous les Jours Makes U.S. Franchise Push
• TOUS les JOURS seeks further US growth after strong first quarter

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