Team of 12 Franchise Experts Evaluates 200 Websites, Announces 4th Place Buffalo Wings & Rings
Franchise Development Websites: Best of the Best Ranked
More than 200 franchise brand websites were reviewed by industry judges, and 75 were recognized as best-in-class. Each of these categories were meticulously evaluated by a panel of 12 judges and given a score on a ten-point scale; the website rankings are based on a composite average of these scores. Buffalo Wings & Rings was a best of the best, ranking 4th overall with a score of 7.41.
The judging panel was comprised of industry experts: Sean Fitzgerald, of 1851 Franchise; Nick Powills, of No Limit Agency; Batchelor, CEO and Jack Monson, Director of Digital Strategy, of Qiigo; Michelle Rowan, President of Franchise Business Review; Craig Slavin, CEO of Franchise Navigator; Jamshaid Hashmi, CEO of ClickTecs; Kay Ainsley, Managing Director of MSA Worldwide; Keith Gerson, President of FranConnect; Stan Friedman, President of FRM Solutions; Steve Beagelman, CEO of SMB Franchise Advisors; and Todd Bingham, President of Pinnacle. Each judge was tasked with judging hundreds of submissions, from which they awarded 75 standout franchise development websites with a gold, silver or bronze designation.
The judges had this to say about Buffalo Wings & Rings franchise development site:
Fitzgerald: Slick design, strong brand positioning and compelling franchisee stories. Great use of technology with virtual tour of a restaurant.
Slavin: Easy access to next steps although their Yelp reviews hurt the business at the consumer level.
Friedman: Great look, fun to navigate. Virtual tour is a great feature -- it actually enables one to visualize owning one. The site has all the relevant information without being overwhelming.
Beagelman: It has a cutting edge graphical use, good movement on the site, and strong static menu.
Hashmi: Very good imagery and virtual tour of one of the locations.
*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.
MORE STORIES LIKE THIS
ClickTecs Sheds Light on its Approach to Creating Franchise Development Sites
Franchise Development Website Supplier Integrated Digital Strategies is in the Business of Building Personalized Assets for its Partner Brands
Optimizing Franchise Development Websites for Conversion Rates
Now Trending: Franchise Development Sites Are Being Refreshed, Tapping into Marketing Fads