1851

Philanthropy is an important pillar of any successful business, and <a href="https://www.jerseymikes.com/franchise?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchisees-who-give-back-tc-krueger-of-jersey-mikes-subs-2707558" target="_blank" rel="nofollow" target="_blank">Jersey Mike&#39;s Subs</a> takes great pride in supporting a variety of charities within the communities it serves. Since 2010, Jersey Mike&rsquo;s Subs and its franchisees have come together to raise over $34 million for hundreds of local charities and organizations. 

Recently, 1851 Magazine spoke with TC Krueger, a Jersey Mike&rsquo;s franchisee in northern Utah, who emphasizes the importance of not only the brand&rsquo;s annual fundraising initiative in March, but giving back year-round.

1851: How important is it to give back to your local community as it relates to growing your business? &nbsp;

Krueger: Giving back is a huge part of Jersey Mike&#39;s! For every Grand Opening, we partner with a charity or local school to do a fundraiser as a part of our initial marketing. We give away 10,000-20,000 Free Sub Cards to the local community with a minimum $2 donation to our partnered charity or school. We also dedicate the month of March as our &quot;Month of Giving&quot;, and the last Wednesday in March is our &quot;Day of Giving&quot; where we donate 100 percent of our sales. We&#39;ve only been in Utah for a couple of years, but we&#39;ve already raised $100,000 for Make-a-Wish Utah and at least $60,000 for other local charities and schools. We strongly believe that this engrains us in the local community and helps us grow our business by becoming a true neighbor and friend of the community. We believe that you get nothing without first giving back. And it works!

1851: What local or charitable outreach efforts have you made in order to connect with your local community? &nbsp;

Krueger: There&#39;s a lot! Make-a-Wish Utah, Jimmerosity, Choose Kindness Pleasant Grove, many of the local high schools, middle schools, and elementary schools, hospitals, developmental institutes, autism academies &mdash; the list goes on and on!

1851: What are your top ideas or tips to market your local business? &nbsp;

Krueger: Get very involved in everything local. Schools, charities, parades, events, auctions, fundraisers, etc. People love to support businesses that support local causes and community!

1851: How effective are charitable efforts in growing your business? &nbsp;

Krueger: Very effective. It&#39;s definitely our number one form of local marketing!

1851: What advice would you give to other franchisees who are just starting their businesses to best set themselves up for success on the local level? &nbsp;

Krueger: Get involved. You have to get outside of your store! &nbsp;Many small business owners and franchisees think that they can just simply work in the business and run good operations to be successful. &nbsp;While that is important, you must also work on your business. You have to go out to get people to come in. I think that&#39;s why so many businesses fail. They don&#39;t want to make the effort to get out and get involved and market locally. They&#39;d rather take the easy way and simply spend money on coupons, mailers, ads, etc. Local efforts, grassroots marketing and community involvement are much cheaper and more effective. What it costs is time and effort.

Franchisees Who Give Back: TC Krueger of Jersey Mike’s Subs

1851 Franchise

Giving back to the local communities it calls homes is a part of Jersey Mike's grand opening process. Franchisee TC Krueger explains why this is helpful in growing a business.

franchisees-who-give-back-tc-krueger-of-jersey-mikes-subs

ServiceMaster Restore

ServiceMaster Restore Powers Into the Second Half of 2025 With Growth and Purpose-Driven Impact

ServiceMaster Restore Powers Into the Second Half of 2025 With Strong Growth and Purpose-Driven Impact

servicemaster-restore-powers-into-the-second-half-of-2025-with-strong-growth-and-purpose-driven-impact

Comfort Keepers

Comfort Keepers - Midyear Press Release 2025 - 1851 Franchise

Comfort Keepers® Hits Mid-Year Stride With Strong Franchise Growth and Rising Demand for In-Home Care

comfort-keepers-franchise-midyear-momentum-2025

petbar

petbar - Garrett Dewan - Why I'm Investing - 1851 Franchise

Why Garrett Dewan Is Choosing To Reinvest in petbar

petbar-franchise-austin-garrett-dewan-multi-unit

Paris Baguette

NJBIZ: Paris Baguette Ramps Up Expansion With New Franchises, Facility and 2030 Growth Target

njbiz-paris-baguette-ramps-up-expansion-with-new-franchises-facility-and-2030-growth-target

Busy Bee Jumpers

Top 10 Reasons To Buy a Busy Bee Jumpers Franchise in 2025

top-10-reasons-to-buy-a-busy-bee-jumpers-franchise-in-2025

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Wendy's CEO Kirk Tanner Steps Down - Breaking News - 1851 Franchise

Wendy’s CEO Kirk Tanner Steps Down Amid Challenges, Leaving Franchisees Facing Uncertainty

wendys-ceo-transition-kirk-tanner-franchisee-uncertainty

"Come in, We're OPEN" sign against abstract background

Small Business Optimism Dips, Raising Concerns for Franchise Owners

small-business-optimism-dips-raising-concerns-for-franchise-owners

Photo of Roof Scientist truck and trailer

Roof Scientist Expands Into Northern Indianapolis as Entrepreneur Dale Speckman Launches New Business in Fishers

roof-scientist-expands-into-northern-indianapolis

Image of Donald Trump pointing with red stripes in the background

August 1 Tariff Deadline Is Said to Have ‘No Extensions’: What This Could Mean for Franchises

august-1-tariff-deadline-franchise-impact

What June’s Jobs Report Means for the Franchise Industry

what-junes-jobs-report-means-for-the-franchise-industry

Kansas Couple Revitalizes Local Childcare With Children’s Lighthouse

From Corporate Careers to Community Roots: Kansas Couple Revitalizes Local Childcare With Children’s Lighthouse

kansas-couple-opens-childrens-lighthouse-gardner-olathe

From Prescriptions to Pastries: Kari Khandelwal Creates a Comforting Community Bakery 

From Prescriptions to Pastries: Kari Khandelwal Creates a Comforting Community Bakery in Overland Park, Kansas

paris-baguette-franchise-overland-park-khandelwal

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

Blending Tech, Hospitality and Health Care: How Three Women From Different Worlds Came Together to Build a Paris Baguette Franchise

paris-baguette-franchise-flower-mound-texas

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Franchisees Who Give Back: TC Krueger of Jersey Mike’s Subs

MORE STORIES LIKE THIS