How Local Digital Marketing Separates Brands From The Competition

Employing strategic local digital marketing efforts and knowing what will bring the best ROI are both crucial for franchise brands.

This week, Rick Batchelor, CEO of Qiigo, joined Social Geek Radio hosts Deb Evans and Jack Monson to discuss best practices and key areas to develop with local store marketing. Batchelor also shares tips on Google ad words, double headlines and expanded text lines.

Qiigo develops custom lead generation programs for franchisees. The brand specializes in sponsored and organic searches for franchised and multi-location businesses. Their proprietary software application, combined with deep technical knowledge, creates and distributes targeted, actionable leads at a much lower cost than doing it yourself.

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