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How Much Does It Cost To Open a GameDay Men’s Health Franchise?

If you want to get into the men’s health industry, GameDay Men’s Health offers a franchising opportunity for under $400K.

By Victoria CampisiStaff Writer
10:10AM 01/22/24

GameDay Men’s Health is a franchise that offers services designed to help men suffering from low testosterone. The brand currently has 31 locations and many more on the way

If this sounds like a franchise you’d like to invest in, expect to pay about $225,000 to $391,000 in startup costs, including a $49,500 franchise fee. You should also have a net worth of at least $450,000 and $200,000 in liquid capital. 

Here’s more information on what you can expect when investing with GameDay Men’s Health.

Why Invest In GameDay Men’s Health?

According to the GameDay Men’s Health’s 2020 Franchise Disclosure Document, average revenue is $1.8 million. 

Franchise owners mainly benefit from four distinct revenue streams, including: 

  • Testosterone Replacement Therapy
  • Erectile Dysfunction Treatment
  • Medical injections
  • Vitamin Shots

One of the key advantages is the opportunity to own a recurring-revenue, membership-based business. The franchise provides a high-ticket model that attracts loyal customers. Other benefits include: 

  • Small physical presence: The small brick-and-mortar footprint typically ranges from 1,000 to 2,000 square feet. 
  • No medical experience required: Franchisees don’t need a medical degree, licensure or qualifications. 
  • High customer conversion rates: Because the franchise offers customers free testosterone tests and consultations, GameDay Men's Health achieves high conversion rates. 
  • Streamlined model: With a lean staffing model of four to five employees operating Monday to Friday from 8 a.m. to 5 p.m., GameDay Men's Health maximizes efficiency. 
  • Financial viability: Low overhead expenses enable franchisees to break even quickly. 
  • Rapid test results: Each clinic operates an in-office laboratory, providing assessments with results in just 15 minutes. This quick turnaround further enhances conversion rates by eliminating the need for men to visit a third-party lab.
  • Marketing: GameDay Men's Health has a turnkey marketing program that includes search engine optimization (SEO), paid Google Ads, social media ads, geotargeting and Google My Business optimization. 

Franchisees also benefit from pre-opening and ongoing support, such as: 

  • Weekly onboarding calls: The brand will have regular calls with the franchisee until all setup tasks are complete and the team is ready for in-person training. 
  • Grand Opening Assistance: A GameDay team member will be on-site at each franchise clinic for pre-opening day, opening day and post-opening day assistance. 
  • Dedicated business coach: Franchisees have regular calls with a dedicated business coach. 

If you're considering entering the men's health sector with a proven and financially viable model, GameDay Men's Health presents a compelling opportunity. Seize the chance to help others improve their health while enjoying the benefits of franchise ownership. 

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