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How Much Would It Take to Open a Franchise in the U.S.?

To understand what you should expect to pay for a franchise, let’s take a look at what factors affect the franchise costs.

By Victoria CampisiStaff Writer
10:10AM 02/03/24

“How much is investing in a franchise going to cost me?” That’s the first question on the minds of entrepreneurs who are ready to take the plunge into franchising.

Overall, the average cost of opening a franchise can range anywhere from $10,000 to more than $5 million. However, this number is highly dependent on a multitude of factors. Here’s what you need to know. 

The Costs to Consider

In franchising, there are several key costs to keep in mind, including:

  • Professional Fees: Before investing, it's advisable to consult an attorney while reviewing the Franchise Disclosure Document (FDD) and the franchise agreement, and an accountant to analyze financial details.
  • Franchise Fee: This onetime fee is paid to the franchise for the right to use their brand and business systems, typically ranging from $25,000 to $50,000.
  • Royalty Fee: This ongoing cost is calculated as a percentage of gross sales, which are paid monthly to the franchisor and usually range between 4% and 12%. Or, it may be a fixed amount.
  • Operating Capital: Also known as working capital, these funds are needed to cover daily operating costs for at least six months before the franchise becomes profitable.
  • Supplies and Equipment: This includes inventory ranging from merchandise to point-of-sale hardware, along with office supplies and cleaning materials.
  • Building and Construction: These costs are associated with purchasing land, obtaining building permits, hiring contractors, constructing the building, and buying furniture and fixtures.
  • Furniture and Fixtures: Some franchisors may require specific furniture standards, while others allow flexibility for franchisees.
  • Insurance: Franchises need workers' compensation insurance for employees and property and casualty insurance for store owners. Auto insurance is required for those operating out of vehicles.
  • Advertising and Marketing: While each franchise is typically responsible for its own signs, advertising costs may be shared among multiple franchises.

To estimate franchise costs, potential franchisees can refer to the FDD, specifically Sections 5, 6 and 7, which outline initial fees, recurring fees and the estimated initial investment. 

What Influences a Franchise Cost

The cost of opening a franchise is determined by three key factors: the franchise brand, industry and location. Analyzing these factors provides a quick estimate of the expected franchise cost. Different types of franchises, such as home-based or hotel franchises, incur varying costs that are as low as $10,000 to over $5 million. Full-service restaurants may cost between $750,000 and $3 million, while fast-food restaurants typically exceed $1 million. 

Additionally, factors like building a garage for automobile servicing and franchisor requirements for liquidity further contribute to the overall franchise cost. These figures are approximate, and the actual cost varies based on the specific brand under consideration.

Is Financing Available? 

If you’re still interested in joining the franchise world after learning about all of these initial (and ongoing) investment costs, you may be relieved to learn that there are various financing options. Many franchisors provide financing assistance or have partnerships with lenders. Additionally, banks and financial institutions offer specific loans for franchise startups. Personal savings, home equity and other assets can also be utilized as potential sources in your journey to fund your first franchise location. 

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