1851

As organizations across the globe increasingly adopt a hybrid approach to working, in which employees spend a few days at home and a few days in an office, the flexible workspace industry is exploding in popularity.&nbsp;<a href="https://1851franchise.com/internationalworkplacegroup">International Workplace Group (IWG)</a>, the largest provider of flexible workspaces with over 3,300 locations worldwide, is at the forefront of this trend, helping business investors, building owners and institutional developers adapt to the changing post-COVID world by eliminating income losses on empty spaces.&nbsp;In just the past year,&nbsp;<a href="https://www.iwgplc.com/en-gb/develop-a-location?utm_source=1851franchise.com&utm_medium=article&utm_campaign=a-thriving-partnership-wanda-gibsons-journey-with-iwg-and-regus-2722949" target="_blank" rel="nofollow">IWG</a> has added hundreds of new locations to its partner network via strategic partnerships with landlords and building owners. Wanda Gibson, who recently signed on to open a&nbsp;<a href="https://www.regus.com/en-us?utm_source=1851franchise.com&utm_medium=article&utm_campaign=a-thriving-partnership-wanda-gibsons-journey-with-iwg-and-regus-2722949" target="_blank" rel="nofollow">Regus</a> location in Northern Cincinnati, is one of those new partners.&nbsp;<h2>The Decision to Partner with IWG</h2>Gibson has an extensive background in commercial real estate and has owned a 20,000-square-foot building for many years. She previously used the space as the home office for her 34 nursing homes, which she sold in 2011.&nbsp;After leasing out the space for several years, Gibson found herself in the midst of the COVID-19 pandemic with an&nbsp;<a href="https://1851franchise.com/internationalworkplacegroup/the-problem-landlords-with-empty-spaces-face-and-why-iwg-is-the-ultimate-solution-2721153#franchisor">empty building</a> and a&nbsp;<a href="https://1851franchise.com/internationalworkplacegroup/why-now-is-the-time-for-landlords-to-partner-with-iwg-2721892#trending">tough leasing market</a>. It was at this point that her local broker introduced her to the flexible office space concept, and she began considering partnering with IWG and Regus. She explained that she was impressed with the level of trust she experienced from the outset.&nbsp;"I never felt like I was being hard sold or given a pie in the sky concept,” said Gibson. “I never felt like somebody was trying to convince me to do something that I might not want to do.” She appreciated the transparency and honesty with which the opportunity was presented, and the reassurance that there would be a way out if the partnership didn't work as expected.One crucial factor in her decision was her visit to an existing Regus location in Kenwood. Gibson was impressed with the facility and experienced management team, which she saw as a testament to Regus's commitment to providing excellent service and support.Similarly, Gibson recognized the potential of her own building's location in a rapidly growing area north of Cincinnati. With increasing residential and commercial development, she believed that the flexible office space concept would be a perfect fit for the community.&nbsp;"It was the right timing for the growth in this area and the change in the culture, particularly with COVID, where more people are working remotely,” Gibson said. “That makes the flexible office concept much more attractive.”<h2>How IWG Supports Partners from Day One</h2>Throughout the partnership process, Gibson has found the IWG and Regus teams to be supportive and flexible, ensuring that she remained in control of the project every step of the way.&nbsp;"The thing that impressed me about Regus was that they emphasized that I was the boss,” said Gibson. “They would give us access to preferred pricing and vendors, for example, but I could feel free to go out and find my own bid. I always had the final say, and if I had any questions about a decision they were making, they were available to have a conversation about it."&nbsp;Gibson also praised the bi-weekly meetings with the project management team as invaluable in keeping the project on track. Despite the challenges faced in renovating the building, such as the unexpected need for a sprinkler system, for example, Gibson has been impressed by the support from her IWG and Regus partners. She has also appreciated the excitement and engagement from the sales team, who have shown enthusiasm for her project and worked closely with her to ensure its success.“I worked in construction before working in nursing homes, so I have a general understanding of that industry, but when you combine that with everything else that goes into opening a flexible workspace, such as preparing the sales team or the marketing, that is well beyond my pay grade,” said Gibson. “To think that I would have been responsible for doing all that without the help of IWG is overwhelming.”<h2>A Bright Future Ahead</h2>Gibson’s advice for those considering partnering with IWG is to approach the relationship with trust and collaboration. She emphasized the importance of open communication and a willingness to listen to the expertise that IWG and Regus bring to the table.&nbsp;"If you work truly as a partner, instead of as an owner directing someone to do everything you want them to do, you will have a much more positive experience," Gibson said. "Trust the team’s expertise, but also remember that you have the final say. This balance of trust and autonomy creates a strong partnership."Looking ahead, Gibson is excited about the growth potential of her partnership with IWG as her newly-renovated Regus facility gears up to open. She believes that the flexible workspace industry will continue to grow in popularity and relevance, especially as remote work and hybrid work models become more prevalent.&nbsp;"I can see the demand for this type of workspace increasing in the coming years, and I'm thrilled to be part of this movement," Gibson said. "I'm looking forward to providing a much-needed service to the people in my area, and I'm grateful to have the support and guidance of IWG and Regus throughout this journey.”&nbsp;As remote and hybrid work models continue to gain traction in the modern business landscape, innovative entrepreneurs like Gibson are well-positioned to benefit from the growing demand for flexible office solutions. With the backing of industry leaders like IWG, partners can be confident in their ability to navigate the challenges and successes of this exciting market segment.For more information on partnering with IWG, visit:&nbsp;<a href="https://1851franchise.com/internationalworkplacegroup/info">https://1851franchise.com/internationalworkplacegroup/info</a>

A Thriving Partnership: Wanda Gibson's Journey with IWG and Regus

1851 Franchise

With the backing of an industry leader like IWG, forward-thinking investors and building owners like Gibson are well-positioned to benefit from the growing demand for flexible office solutions. 

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

a-thriving-partnership-wanda-gibsons-journey-with-iwg-and-regus

TruBlue Home Service Ally

TruBlue Featured in USA Today as Key Player in Helping Seniors Age Safely at Home

trublue-featured-in-usa-today-as-key-player-in-helping-seniors-age-safely-at-home

Right at Home

Right at Home Marks 30 Years With Continued Franchise Growth

Right at Home Marks 30 Years With Continued Franchise Growth, Tech Advancements, and Strong System Engagement in First Half of 2025

right-at-home-franchise-growth-2025

KidStrong Franchising, LLC

Unlocking Superpowers: How KidStrong Is Building the Next Generation of Confident Kids — and Thriving Franchise Owners

kidstrong-franchise-confident-kids

Image of a kid growing up, developing with kidstrong, high fiving and smiling. 

How KidStrong has Become the Franchise Disrupting Child Development by Partnering with Purpose-Driven Franchise Owners 

kidstrong-franchise-opportunity-child-development

Picture of kids for franchise business Kidstrong which focuses on child development and fitness

KidStrong Is Pediatrician-Recommended for Raising Confident, Capable Kids and Families Can't Get Enough

kidstrong-child-development-program

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Image of Donald Trump pointing with red stripes in the background

August 1 Tariff Deadline Is Said to Have ‘No Extensions’: What This Could Mean for Franchises

august-1-tariff-deadline-franchise-impact

What June’s Jobs Report Means for the Franchise Industry

what-junes-jobs-report-means-for-the-franchise-industry

Drone Delivery Takes Flight in QSR: The Future of Franchise Operations?

drone-delivery-takes-flight-in-qsr-the-future-of-franchise-operations

Chick-fil-A Tops Customer Satisfaction Rankings for 11th Year as Challenger Brands Gain Ground

chick-fil-a-tops-customer-satisfaction-rankings-for-11th-year-as-challenger-brands-gain-ground

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

Top 25 Franchise Marketing Leaders: Kelsey McManemin — Vice President of Marketing, HTeaO

top-25-franchise-marketing-leaders-kelsey-mcmanemin-vice-president-of-marketing-hteao

Photo of a large group of people standing in a circle, placing hands together in center

Franchise Opportunities for Minorities: Expanding the Franchise Network

franchise-opportunities-for-minorities

Amanda Evans - Stellar Service Brands - Franchise Marketing Leaders 2025 - 1851 Franchise

Top 25 Franchise Marketing Leaders: Amanda Evans — Senior Vice President of Marketing, Stellar Service Brands

stellar-service-brands-marketing-leader-amanda-evans

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Multi-Unit Wendy’s Operator Signs 12-Unit Deal With Layne’s Chicken Fingers

ricki-oberoi-laynes-chicken-fingers-growth

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

paris-baguette-franchise-rockaway-new-jersey-vishal-junjea

Franchisee spotlight graphic with photos of Danielle Rosemond & Usman Khan & TruBlue logo

Family Members of Local Physicians Bring TruBlue Franchise to North Central Nassau, Long Island: A Health Care-Inspired Approach to Aging in Place

family-brings-trublue-franchise-to-north-central-nassau

A Thriving Partnership: Wanda Gibson's Journey with IWG and Regus

MORE STORIES LIKE THIS