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Mainland Features

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Coffee & Analytics: The Tools You Need to Grow Your Franchise Business Are Here

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1851 Franchise Launches FranCamp: A Collective Conference for Growth Planning

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Coffee & Analytics: Redefining Franchise Sales by Embracing the Puzzle of Lead Attribution

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4

Coffee and Analytics: Why Franchise Growth Leaders Need to Stop and Smell the Roses

04-17-2023 | 12:13PM

At this time of year, it's important to embrace celebration, reflection and focus — recognizing small wins, adding them up, celebrating them and using them as a foundation for future success. What you do in this quarter will define your 2023.

5

Coffee and Analytics: The Secret Ingredient to Stronger Franchise Sales? Family.

03-17-2023 | 11:13AM

Mainland's research reveals that the typical franchisee candidate seeks more family time. Franchisors should effectively highlight how their business can help them fulfill this desire.

6

Coffee and Analytics: The Turn of the Year. Another Chance. Welcome to 2023.

01-13-2023 | 10:12AM

Mainland spent the past year extensively researching the average franchisee candidate journey. Now, it's time to crush 2023.

most-popular
Featured Article
1

Coffee & Analytics: The Tools You Need to Grow Your Franchise Business Are Here

READ MORE
most-popular
Featured Article
1

Coffee & Analytics: The Tools You Need to Grow Your Franchise Business Are Here

READ MORE

Franchise Research

Franchise Marketing

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Franchise Marketing Basics

Franchise Marketing

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Defining Your Target Personas & Target Markets

Franchise Marketing

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How Mainland Can Take Your Franchise Development Marketing to the Next Level

Franchise Marketing

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How Content Marketing Can Elevate Your FranDev Marketing

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The Value of PR: Hint, Not All PR is Good PR

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The Value of PR: Hint, Not All PR is Good PR

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Spotlights

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story

Five Years Later, This Is What Kept Senior Vice President Lauren Moorman at Mainland

11-7-2019 | 6:07PM
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Why Melanie Heicklen Left the Real Estate Industry to Join Mainland

10-31-2019 | 4:22PM
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A Career at Mainland: How Playing Football Strengthened Tyree Thomas' Communication Skills

10-22-2019 | 8:00AM
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A Career at Mainland: Started As a Writer Now I’m Here

10-21-2019 | 12:28PM
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Why I Left the Newsroom To Join Mainland: Account Executive Elliot Grandia Reveals His Story

08-26-2019 | 3:20PM
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How a Friendship With a Coworker at Age 24 Led Me to Mainland

05-23-2019 | 3:21PM
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How an Improv Background Helps Me Tell Stories

05-16-2019 | 7:58PM
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From Social Content To Website Design: Emily Iammarino Shares Her Key Learnings On The Digital Team At Mainland

05-16-2019 | 3:06AM
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