1851

In yet another push from McDonald&rsquo;s to evolve the brand, the burger giant has announced that they&rsquo;ll be heavily investing in its McCafe brand in 2017. This doesn&rsquo;t come as too much as a surprise, considering the other changes they been implementing this year, like <a href="http://nrn.com/quick-service/mcdonald-s-expands-fresh-beef-test?utm_source=1851franchise.com&utm_medium=article&utm_campaign=nations-restaurant-news-mcdonalds-makes-another-run-at-starbucks-8278" target="_blank" rel="nofollow" style="text-decoration:none;" target="_blank">testing fresh beef</a>, experimenting with <a href="http://1851franchise.com/details/7667/Crain-s-McDonald-s-Testing-Sriracha-Big-Mac" style="text-decoration:none;" target="_blank">sriracha burgers</a> and <a href="http://1851franchise.com/details/7814/Adweek-McDonald-s-Will-Start-Bringing-Your-Food-Right-to-Your-Table-in-2017" style="text-decoration:none;" target="_blank">trying out table service</a>. 

Improvements to McCafe include new $12,000 espresso machines and employee training. The machines are said to create a wider variety of beverages. To promote these changes next year, McDonald&rsquo;s will offer $1 coffee and $2 specialty drinks for a limited time. 

According to <a href="http://nrn.com/blog/mcdonalds-makes-another-run-starbucks?utm_source=1851franchise.com&utm_medium=article&utm_campaign=nations-restaurant-news-mcdonalds-makes-another-run-at-starbucks-8278" target="_blank" rel="nofollow" style="text-decoration:none;" target="_blank">Nation&rsquo;s Restaurant News</a>, McDonald&rsquo;s has been trying to compete with coffee companies like Starbucks and Dunkin Donuts for years, first opening chains of coffee stores in Australian and Chicago in the 1990s. The brand then began pushing the McCafe options in 2007. 

<a href="http://nrn.com/blog/mcdonalds-makes-another-run-starbucks?utm_source=1851franchise.com&utm_medium=article&utm_campaign=nations-restaurant-news-mcdonalds-makes-another-run-at-starbucks-8278" target="_blank" rel="nofollow" style="text-decoration:none;" target="_blank">Click here</a> to read the full article.

Nation’s Restaurant News: McDonald’s Makes Another Run at Starbucks

1851 Franchise

The burger chain pushes the McCafe brand with new investments in 2017. 

nations-restaurant-news-mcdonalds-makes-another-run-at-starbucks

Melting Pot

Photo of interior of Melting Pot restaurant

Lexington Herald Leader: This Restaurant Chain Eyes a Return to Lexington After 10 Years

melting-pot-return-to-lexington

Keke's Breakfast Cafe

Keke's Breakfast Cafe - John and Kimberly Ehrhard - 1851 Franchise

Empowering Leadership, One Pancake at a Time: How John and Kimberly Ehrhard Are Building a Franchise Legacy with Keke’s Breakfast Cafe

john-kimberly-ehrhard-kekes-franchise

Comfort Keepers

More Than a Caregiver: Loretta Smith's Support Extends to Fellow Caregivers, Clients and the Community

more-than-a-caregiver-loretta-smiths-support-extends-to-fellow-caregivers-clients-and-the-community

Photo of Melting Pot CEO John "JC" Crawford

Melting Pot Names New CEO, Celebrates 50th Anniversary With Continued Growth and Leadership Promotions

melting-pot-franchise-mid-year-2025

Layne's Chicken Fingers

Texas Layne’s Franchisee Secures Real Estate in Austin, Set To Open Early Next Year

texas-laynes-franchisee-secures-real-estate-in-austin-set-to-open-early-next-year

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Drone Delivery Takes Flight in QSR: The Future of Franchise Operations?

drone-delivery-takes-flight-in-qsr-the-future-of-franchise-operations

Chick-fil-A Tops Customer Satisfaction Rankings for 11th Year as Challenger Brands Gain Ground

chick-fil-a-tops-customer-satisfaction-rankings-for-11th-year-as-challenger-brands-gain-ground

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

Rising Jobless Claims Could Signal Challenges — and Opportunities — for Franchising

rising-jobless-claims-affect-franchising

Hardee’s Lawsuit Highlights the Risk of Going Off-Model in Franchising

hardees-franchise-lawsuit-paradigm-investment-group

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

Nation’s Restaurant News: McDonald’s Makes Another Run at Starbucks

MORE STORIES LIKE THIS