Franchise Times: Aging Population Causes Spike in Senior Care Worldwide

With the Baby Boomers increasingly aging, the senior care franchise industry has grown rapidly. However, according to a recent article in Franchise Times, expanding and meeting needs in countries outside of the U.S. can pose a variety of problems due to both cultural issues and maneuvering government funded health care options.

“The biggest roadblock is that there’s often an expectation that government is going to pay for all services,” Eric Little, chief development officer for Omaha-based senior care franchise Right at Home, told Franchise Times. “We have had to show that there is indeed a private-pay market for these services in many of these countries.”

Little added that unit-level economics are strongly considered, as are demand and the reception of services, as the brand develops their international growth strategy.

To read the full article, click here.