Social Geek Radio: Using Instagram to Build a Community

Meriel Peterich from Firehouse Subs joins the hosts to talk about how Instagram can be a great tool for franchises

SPONSOREDUpdated 3:15PM • 04/08/16

Hosts Deb Evans of Deb Evans Consulting, LLC and Jack Monson, global director of Manalto Software, are back with another installment of Social Geek Radio.

Evans and Monson begin this week's episode talking about photo sharing websites during the GeekItOut segment. Evans shares two websites that users can use to promote their Instagram posts.

The duo are joined by Firehouse Subs Digital Marketing Coordinator Meriel Peterich. She discusses how the brand uses Instagram and high-quality photos to meet brand guidelines. She also talks about how Firehouse Subs engages with the community and how it customizes posts for local franchises.

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