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Franchisor Stories

The Top 100 Franchise Development Websites

A panel of 8 franchise industry experts judged more than 200 franchise development websites to determine the very best of the best.

By Justin Wick1851 Franchise Contributor

Updated 7:07AM • 12/30/21

This month, 1851 Franchise’s Franchise Development Website Awards have returned to showcase the most effective and engaging development sites in franchising.

A panel of eight expert judges evaluated each franchise development site according to three criteria:

First impressions
Quality of content
Ease of use

Sites were scored on a five-point scale — five being the best possible score — in accordance with these three criteria, and the overall website rankings reflect the average of the judges’ scores.

The first impressions metrics for each franchise development site are determined in consideration of five subfactors: usability, UI/UX design, site performance, SEO and mobile accessibility. The content metrics are determined by the presence and strength of three subfactors: motivating content, calls to action and reasons to buy now. The ease-of-use metrics score was determined in relation to location, depth and ease of application.

This year's judges include Stan Friedman, president of FRM Solutions; Michelle Rowan, president & COO of Franchise Business Review; Thomas Scott, CEO of Brand Journalists; Tom Spadea, co-founder of Spadea Lignana Law Firm; Brent Dowling, co-founder and CEO of Raintree*; Sean Fitzgerald, president of TruBlue Total House Care; Liane Caruso, senior vice president of Entrepreneur Media; and Kay Ainsley, managing director of MSA Worldwide.

Here is the full list of our top 100 franchise development websites for 2021:

First Impressions: 1.0
Content: 1.0
Ease of Use: 1.0
Overall Average Score: 1.0

99. Famous Toastery

First Impressions: 1.0
Content: 1.0
Ease of Use: 1.0
Overall Average Score: 1.0

98. Rent-A-Center

First Impressions: 2.3
Content: 1.8
Ease of Use: 1.8
Overall Average Score: 2.0

97. Gold’s Gym

First Impressions: 2.5
Content: 1.8
Ease of Use: 3.0
Overall Average Score: 2.4

96. Care Patrol

First Impressions: 2.6
Content: 2.6
Ease of Use: 2.4
Overall Average Score: 2.5

First Impressions: 2.7
Content: 2.8
Ease of Use: 2.2
Overall Average Score: 2.6

94. Mosquito Joe*

First Impressions: 2.8
Content: 2.8
Ease of Use: 2.8
Overall Average Score: 2.8

93. ILEC (Intelligent Leadership Executive Coaching)

First Impressions: 3.2
Content: 2.7
Ease of Use: 2.8
Overall Average Score: 2.9

92. Truly Nolen

First Impressions: 3.3
Content: 2.5
Ease of Use: 2.8
Overall Average Score: 2.9

91. Green Home Solutions*

First Impressions: 2.8
Content: 3.3
Ease of Use: 2.7
Overall Average Score: 2.9

90. Lightbridge Academy*®

First Impressions: 3.0
Content: 2.8
Ease of Use: 3.0
Overall Average Score: 2.9

First Impressions: 2.8
Content: 3.2
Ease of Use: 3.0
Overall Average Score: 3.0

88. Pestmaster Services

First Impressions: 2.8
Content: 3.0
Ease of Use: 3.3
Overall Average Score: 3.1

87. Robin Autopilot

First Impressions: 3.0
Content: 2.8
Ease of Use: 3.5
Overall Average Score: 3.1

86. Patrice & Associates Hospitality Recruiting

First Impressions: 2.7
Content: 3.3
Ease of Use: 3.3
Overall Average Score: 3.1

85. Five Star Painting

First Impressions: 3.2
Content: 3.0
Ease of Use: 3.3
Overall Average Score: 3.2

84. Mister Transmission

First Impressions: 3.2
Content: 3.0
Ease of Use: 3.5
Overall Average Score: 3.2

83. BrightStar Care

First Impressions: 3.2
Content: 3.0
Ease of Use: 3.5
Overall Average Score: 3.2

82. Amada Senior Care

First Impressions: 3.5
Content: 3.7
Ease of Use: 2.7
Overall Average Score: 3.3

81. Amazing Athletes

First Impressions: 3.2
Content: 3.2
Ease of Use: 3.3
Overall Average Score: 3.3

80. NOVUS Glass

First Impressions: 2.8
Content: 3.2
Ease of Use: 3.8
Overall Average Score: 3.3

79. Minuteman Press

First Impressions: 3.0
Content: 3.3
Ease of Use: 3.7
Overall Average Score: 3.3

78. Metal Supermarkets

First Impressions: 2.7
Content: 3.3
Ease of Use: 4.0
Overall Average Score: 3.3

77. HomeVestors

First Impressions: 3.0
Content: 3.7
Ease of Use: 3.3
Overall Average Score: 3.3

76. Home Instead

First Impressions: 3.5
Content: 3.2
Ease of Use: 3.3
Overall Average Score: 3.3

75. Mr. Electric

First Impressions: 3.3
Content: 3.2
Ease of Use: 3.5
Overall Average Score: 3.3

74. Mr. Appliance

First Impressions: 3.3
Content: 3.2
Ease of Use: 3.5
Overall Average Score: 3.3

73. Burn Boot Camp

First Impressions: 3.5
Content: 3.3
Ease of Use: 3.3
Overall Average Score: 3.4

First Impressions: 3.3
Content: 3.5
Ease of Use: 3.3
Overall Average Score: 3.4

71. Paris Baguette*

First Impressions: 3.8
Content: 3.3
Ease of Use: 3.0
Overall Average Score: 3.4

First Impressions: 3.2
Content: 3.5
Ease of Use: 3.7
Overall Average Score: 3.4

69. Stacked Pickle

First Impressions: 3.7
Content: 3.3
Ease of Use: 3.3
Overall Average Score: 3.4

First Impressions: 3.5
Content: 3.3
Ease of Use: 3.7
Overall Average Score: 3.5

67. Executive Care

First Impressions: 3.5
Content: 3.3
Ease of Use: 3.7
Overall Average Score: 3.5

66. Home Clean Heroes*

First Impressions: 3.3
Content: 3.2
Ease of Use: 4.0
Overall Average Score: 3.5

65. Huntington Learning Center

First Impressions: 3.7
Content: 3.5
Ease of Use: 3.5
Overall Average Score: 3.6

64. Amazing Lash Studio®

First Impressions: 3.5
Content: 3.5
Ease of Use: 3.7
Overall Average Score: 3.6

63. Grease Monkey

First Impressions: 3.8
Content: 3.7
Ease of Use: 3.2
Overall Average Score: 3.6

First Impressions: 3.8
Content: 3.5
Ease of Use: 3.3
Overall Average Score: 3.6

First Impressions: 4.0
Content: 3.8
Ease of Use: 3.0
Overall Average Score: 3.6

60. The Honey Baked Ham Co.®

First Impressions: 3.8
Content: 3.8
Ease of Use: 3.2
Overall Average Score: 3.6

59. Happy Cat Hotel

First Impressions: 3.7
Content: 3.8
Ease of Use: 3.3
Overall Average Score: 3.6

58. Any Lab Test Now®

First Impressions: 3.8
Content: 4.0
Ease of Use: 3.2
Overall Average Score: 3.7

57. Primrose Schools

First Impressions: 3.7
Content: 3.7
Ease of Use: 3.7
Overall Average Score: 3.7

56. Mr. Handyman

First Impressions: 3.7
Content: 3.5
Ease of Use: 3.8
Overall Average Score: 3.7

55. Teriyaki Madness

First Impressions: 4.0
Content: 3.5
Ease of Use: 3.5
Overall Average Score: 3.7

54. LIME Painting

First Impressions: 3.5
Content: 3.7
Ease of Use: 4.0
Overall Average Score: 3.7

53. Charley’s

First Impressions: 3.7
Content: 3.5
Ease of Use: 4.0
Overall Average Score: 3.7

First Impressions: 3.8
Content: 3.7
Ease of Use: 3.7
Overall Average Score: 3.7

51. Lawn Doctor*

First Impressions: 3.5
Content: 3.7
Ease of Use: 4.2
Overall Average Score: 3.8

50. Great Steak

First Impressions: 3.7
Content: 3.7
Ease of Use: 4.0
Overall Average Score: 3.8

49. Hand & Stone

First Impressions: 3.8
Content: 3.8
Ease of Use: 3.7
Overall Average Score: 3.8

48. Elements Massage®

First Impressions: 4.2
Content: 3.8
Ease of Use: 3.3
Overall Average Score: 3.8

First Impressions: 3.7
Content: 4.0
Ease of Use: 3.8
Overall Average Score: 3.8

46. Pizza Ranch

First Impressions: 4.0
Content: 3.8
Ease of Use: 3.7
Overall Average Score: 3.8

45. Just Love Coffee Cafe

First Impressions: 3.7
Content: 3.7
Ease of Use: 4.2
Overall Average Score: 3.8

44. Essential Pros

First Impressions: 3.8
Content: 3.7
Ease of Use: 4.0
Overall Average Score: 3.8

43. ZIPS Franchising LLC

First Impressions: 4.2
Content: 4.0
Ease of Use: 3.3
Overall Average Score: 3.8

42. Restoration 1

First Impressions: 4.0
Content: 4.0
Ease of Use: 3.7
Overall Average Score: 3.9

41. Wild Birds Unlimited*

First Impressions: 4.0
Content: 4.0
Ease of Use: 3.7
Overall Average Score: 3.9

40. Celebree Schools

First Impressions: 4.2
Content: 3.8
Ease of Use: 3.7
Overall Average Score: 3.9

First Impressions: 3.8
Content: 3.7
Ease of Use: 4.2
Overall Average Score: 3.9

38. Pinch A Penny

First Impressions: 4.2
Content: 4.0
Ease of Use: 3.5
Overall Average Score: 3.9

37. TWO MEN AND A TRUCK*®

First Impressions: 3.8
Content: 3.8
Ease of Use: 4.0
Overall Average Score: 3.9

36. British Swim School

First Impressions: 3.8
Content: 3.7
Ease of Use: 4.2
Overall Average Score: 3.9

35. Cold Stone Creamery

First Impressions: 4.3
Content: 3.8
Ease of Use: 3.7
Overall Average Score: 3.9

34. Young Chefs Academy

First Impressions: 4.0
Content: 3.8
Ease of Use: 4.0
Overall Average Score: 3.9

33. Richard’s Painting

First Impressions: 3.8
Content: 3.8
Ease of Use: 4.2
Overall Average Score: 3.9

First Impressions: 3.8
Content: 4.0
Ease of Use: 4.0
Overall Average Score: 3.9

First Impressions: 4.3
Content: 3.8
Ease of Use: 3.8
Overall Average Score: 4.0

30. Papa Murphy’s

First Impressions: 4.0
Content: 3.7
Ease of Use: 4.5
Overall Average Score: 4.1

29. Kitchen Solvers

First Impressions: 4.3
Content: 3.8
Ease of Use: 4.0
Overall Average Score: 4.1

28. Team Logic IT

First Impressions: 4.0
Content: 3.8
Ease of Use: 4.3
Overall Average Score: 4.1

First Impressions: 4.2
Content: 3.8
Ease of Use: 4.2
Overall Average Score: 4.1

26. Lenny’s Grill & Subs

First Impressions: 4.3
Content: 3.7
Ease of Use: 4.2
Overall Average Score: 4.1

First Impressions: 3.8
Content: 4.0
Ease of Use: 4.3
Overall Average Score: 4.1

First Impressions: 4.2
Content: 4.2
Ease of Use: 3.8
Overall Average Score: 4.1

23. Mosquito Hunters*

First Impressions: 4.2
Content: 3.8
Ease of Use: 4.3
Overall Average Score: 4.1

22. Cousins Subs

First Impressions: 3.8
Content: 4.3
Ease of Use: 4.2
Overall Average Score: 4.1

21. Camp Bow Wow

First Impressions: 4.3
Content: 4.3
Ease of Use: 3.7
Overall Average Score: 4.1

20. Big Frog Franchise

First Impressions: 4.0
Content: 4.0
Ease of Use: 4.3
Overall Average Score: 4.1

19. BIGGBY® COFFEE

First Impressions: 4.3
Content: 3.8
Ease of Use: 4.3
Overall Average Score: 4.2

18. Uptown Cheapskate

First Impressions: 4.5
Content: 3.8
Ease of Use: 4.2
Overall Average Score: 4.2

17. Office Pride

First Impressions: 3.7
Content: 4.0
Ease of Use: 4.8
Overall Average Score: 4.2

16. hoots wings

First Impressions: 4.0
Content: 3.8
Ease of Use: 4.7
Overall Average Score: 4.2

15. milliCare Floor & Textile Care

First Impressions: 4.2
Content: 4.2
Ease of Use: 4.3
Overall Average Score: 4.2

14. Hungry Howie’s

First Impressions: 4.3
Content: 4.2
Ease of Use: 4.2
Overall Average Score: 4.2

First Impressions: 4.2
Content: 4.2
Ease of Use: 4.3
Overall Average Score: 4.2

12. The Joint Chiropractic

First Impressions: 4.7
Content: 3.8
Ease of Use: 4.3
Overall Average Score: 4.3

11. Relax the Back

First Impressions: 4.5
Content: 4.0
Ease of Use: 4.3
Overall Average Score: 4.3

10. Planet Smoothie

First Impressions: 4.5
Content: 4.0
Ease of Use: 4.3
Overall Average Score: 4.3

9. Merle Norman

First Impressions: 4.3
Content: 4.2
Ease of Use: 4.3
Overall Average Score: 4.3

8. Ginger Sushi + Poke Shop

First Impressions: 4.5
Content: 4.2
Ease of Use: 4.3
Overall Average Score: 4.3

7. Pillar To Post®

First Impressions: 4.3
Content: 4.2
Ease of Use: 4.5
Overall Average Score: 4.3

6. Ben & Florentine

First Impressions: 4.7
Content: 4.0
Ease of Use: 4.3
Overall Average Score: 4.3

5. Southern Steer

First Impressions: 4.5
Content: 4.0
Ease of Use: 4.3
Overall Average Score: 4.4

4. Batteries Plus

First Impressions: 4.3
Content: 4.3
Ease of Use: 4.7
Overall Average Score: 4.4

3. N-Hance Franchise Cabinet Refinishing

First Impressions: 4.3
Content: 4.7
Ease of Use: 4.7
Overall Average Score: 4.6

2. Kidcreate Studio

First Impressions: 4.5
Content: 4.7
Ease of Use: 4.5
Overall Average Score: 4.6

1. Wienerschnitzel

First Impressions: 4.7
Content: 4.5
Ease of Use: 4.8
Overall Average Score: 4.7

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

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