WORKOUT ANYTIME's Customizable Training Sessions Help Franchisees Grow

Workout videos may be convenient, but they don?t provide the same results a gym can

SPONSOREDUpdated 11:11AM • 09/09/16

The fitness industry has seen a number of trends over the years. Tae Bo, crossfit and hot yoga are just a few examples. But an old trend that is starting to gain steam again is the at-home workout video.

Many fitness enthusiasts are using fitness videos to get their daily workouts in. The main draw of this option is the convenience of doing them at home. It’s a burgeoning industry, bringing in $297 million and growing at an annual rate of 7.7 percent. These videos can be useful if someone is too tired to hit the gym, but sometimes these fitness videos may not be the most beneficial to use.

Greg Maurer, vice president of fitness at WORKOUT ANYTIME, said videos do not provide the same benefits of a physical gym.

“Although videos are very useful, the lack of human interaction and expert feedback is a real issue,” Maurer said. “There is no interaction and no one correcting faulty form or monitoring exercise intensity, which can result in poor results at the least and injury at the worst.”

Maurer went on to say that the use of gym equipment and other amenities is missed with an at-home workout. Unless you are a professional bodybuilder, many may not have an at-home gym full of free weights, weight machines and cardio machines. At WORKOUT ANYTIME, the brand provides its clients with proper equipment that is adjustable to the user’s fitness level and characteristics.

Based in Atlanta, WORKOUT ANYTIME is a 24/7 fitness franchise that provides quality exercise equipment and hands-on training for its clients. Maurer said the brand designs each personal training session specifically to a client’s needs.

“WORKOUT ANYTIME facilities provide state of the art commercial exercise equipment from the finest manufactures in the world, including Matrix Fitness,” Maurer said. “The equipment is easy to use, adjusts to each person’s unique anatomy and ensures that members get a highly effective and safe workout in the shortest time possible.”

There are many fitness videos out there, but they don’t provide the intimacy of being in an actual gym. Maurer went on to say that WORKOUT ANYTIME stands out from the pack because of its personalized workouts.

“WORKOUT ANYTIME provides all members with a complimentary success session with a certified personal trainer to ensure that each member has a program built around their goals,” Maurer said. “We provide personal training, partner training and group training options to fit any person’s exercise preferences. Trainers are always on hand during staffed hours to provide support, encouragement and motivation.”

WORKOUT ANYTIME is always on the search for fitness enthusiasts that want to come join the brand. Franchising with WORKOUT ANYTIME has a number of benefits including being your own boss and having a recurring revenue model. Running a WORKOUT ANYTIME franchise is simple for prospective investors as a location only needs a few employees and has a franchise support system. The brand is growing by the minute as it is about to hit 100 units, with estimated initial investments starting at $125,000.

For more franchising information about WORKOUT ANYTIME, click here.

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

WORKOUT ANYTIME's Customizable Training Sessions Help Franchisees Grow

MORE STORIES LIKE THIS