BoConcept INFO

Since opening its first franchise in Paris in 1993, BoConcept has become a global leader in the design of bold, stylish furniture, boasting more than 300 locations in 65 countries around the world. Founded in Denmark in 1952, BoConcept differentiates itself by offering premium quality, modern designs that elevate interior spaces to achieve their full potential. The company remains focused on creating functional furniture for the urban consumer through partnerships with the world’s leading interior designers. Backed by a proven global concept and strong franchise support system, BoConcept’s 18 U.S. locations include a flagship store, which opened in December 2017 on New York City’s famed Madison Avenue. For more information please visit www.boconcept.com. To inquire about franchise opportunities, please visit https://www.boconcept.com/en-us/franchise.

A BoConcept franchise allows you to take your passion for being in business for yourself, and combine it with their passion for delivering a unique shopping experience that prides itself on exceptional customer service and consultancy expertise. Here’s why BoConcept is the right opportunity for you:

• Global brand, with an outstanding reputation and demand worldwide
• Low Investment/High EBITDA
• High ROI and transparent EXIT value
• Business concept with a quick generating cash flow model
• Exceptional training and support in all business areas (initial and ongoing)
• Unique “Interior Design Service” – powerful tool to differentiate and upsell
• Growing B2B sales channel – a very promising extra revenue business area

BoConcept is a Danish brand of global retail furniture that customizes and designs furniture and accessories according to the needs and dreams of customers. BoConcept is driven by passion and persistence in designing superior furniture, with a mission to make modern design furniture available to the urban-minded customer. The BoConcept collection is characterized by its customized and coordinated design, affordable to the urban-minded customer and designed to meet customers’ interior challenges and need for self-expression; all at a better price that competitors.

As with every franchise opportunity, success is a combination of the industry demand, the franchise system/model, and each individual owner’s efforts and work ethic.  BoConcept is selective in its franchisee awarding process so that they can ensure they are partnering with individuals that share their values, their mission, and theirwillingness to do what it takes to be successful.  With those criteria in place, we’ve been able to achieve high levels of success.  To learn more about the information contained in their Franchise Disclosure Document, click here.

Start-up costs to open a BoConcept vary from market to market based primarily on the cost of real estate.  The overall investment ranges from $350,000 to $750,000.  This includes a one-time franchise fee of $30,000.  Unlike most franchises, they collect NO royalties.  More information can be found in the Item 7 of their Franchise Disclosure Document.    

The role of the franchise owner is to be a role model for the employees and to be the face of the brand and values in the local community; full of drive and passion for the brand and the store. The franchise owner should conduct a visible management style and be the lead driver of making the store a success. To ensure a profitable and ‘BoConceptual’ store – profitable by ensuring best possible sales and keeping costs at an optimal level, ‘BoConceptual’ by following the concept and best practice of running a BoConcept store. Franchise owners should also be a role model, influencing employees to live by their vision, mission and values.