Joshua Tree Experts INFO
About Joshua Tree Experts
Founded in Lehigh Valley, PA, in 2005 by Joshua Malik, Joshua Tree Experts started as a general tree services and plant healthcare company. After nearly a decade of perfecting the business model, Joshua Tree Experts launched new services, including lawn care and pest control, to cater to client demand and offer prospective franchisees multiple revenue streams. In 2021, the brand began franchising. It now seeks qualified franchise owners to bring this much-needed service to markets throughout the country.
Why Joshua Tree Experts
Joshua Tree Experts was founded by founder and CEO Joshua Malik in 2005 as a general tree services and plant health care company in Lehigh Valley, Pennsylvania.
After building out the internal team, infrastructure and customer base for nearly a decade, Joshua Tree Experts began to find new ways to service their loyal clients. The company organically expanded to offer lawn care services to clients as a direct result of customer demand and established lawn care as its own division in 2017. The addition was an immediate success, and in 2020, Joshua Tree Experts decided to expand its services once again with a pest control division.
“We have three services in one — tree care, pest control and lawn care,” said Malik. “When we originally rolled out our new services, 70% to 80% of our established customers signed on for the add ons. Best of all, 60% of our revenue is brought in through recurring revenue streams. For example, we have about $4.4 million already rolling into 2022 through recurring revenue streams that we’ve locked down this past year. We have a huge database of previous clients, and we’ll call, upsell and cross-sell, which really helps generate additional streams of revenue.”
Why Now is the Time to Invest in Joshua Tree Experts
Over the past year, the home services industry has exploded in popularity as homeowners spent more time in their living spaces following the COVID-19 pandemic. Additionally, the younger millennial generation is hitting its peak homebuying age, and the pandemic has resulted in a record-breaking influx of new homeowners who are increasingly looking to invest in home services.
Specifically, demand for outdoor services like those offered by Joshua Tree Experts have been booming as homeowners look for ways to turn their outdoor spaces into private getaways. Tree trimming, for example, is a $25 billion dollar industry that is set to reach $29 billion in 2025, while landscape services is set to grow from $114 billion to $129 billion by 2026.
The Ideal Joshua Tree Experts Franchisee
The first few franchisees are the most important, and they will be an ambassador for the brand. Joshua Tree Experts loves a corporate-minded person. They're also looking for franchsiees who are looking for a big life change, and are coming from an industry or system where they’ve learned how to follow a proven model. The brand needs someone who knows what works, has a hard work ethic, can take direction, has high emotional intelligence and is a good communicator. A franchisee also needs to be able to see this as a partnership and want to be part of the Joshua Tree Experts team.
The Investment
The total investment necessary to begin operation of the franchised business under a franchise agreement within a single territory is $196,760 to $303,091 if you elect to finance the equipment for your Joshua Tree Experts Business and $400,037 to $636,405 if you elect to purchase the equipment for your Joshua Tree Experts Business. This includes $49,500 that must be paid to the franchisor or its affiliates. The total investment necessary to begin operation of the franchised business under a franchise agreement within multiple territories is $196,761 to $848,405. This includes $49,501 to $261,500 that must be paid to the franchisor or its affiliates. For more information about owning a Joshua Tree Experts franchise, please visit https://www.jtefranchising.com/.