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Recently Signed Texas Lawn Doctor Franchisee Hits $1 Million in Recurring Sales

Patrick Lix, who owns two territories of the booming lawn care franchise, uses his past experience in the industry to grow his businesses.

By Katie Porter1851 Franchise Contributor
SPONSOREDUpdated 4:16PM 06/07/22

Lawn Doctor, the 600-plus unit national lawn care and maintenance franchise, has seen growth following the pandemic as more and more people turn to entrepreneurship and business ownership. One of those individuals is Patrick Lix, who spent 26 years with TruGreen lawn care as a regional manager before signing on with Lawn Doctor last year.

Lix signed on for two locations over the course of 2021 and runs them with the help of his family. In April, he purchased the Keller-Southlake-NW Fort Worth territory, where his ex-wife and friend Carol Claybrook helps manage the office. In September, the Northwest San Antonio territory then became available, and he purchased it seeing as though it’s where he’s originally from. His daughter Alison Schoenhofer runs the office there.

“I have really good people that work for me. We've already grown beyond my expectations and will continue to,” said Lix. “The San Antonio business has already doubled in revenue in less than a year, and will probably be tripled by the end of the year. Business in Fort Worth has nearly doubled as well. I'm really grateful to Lawn Doctor for being true to their word and making it happen.” 

His locations are doing well as the lawn care industry booms and is valued at over $115 billion, according to statistics from the IBIS World Landscaping Services Industry Report. Last month, Lix celebrated a milestone of achieving seven figures in recurring, realized sales volume.

The quick progress of his Lawn Doctor businesses has allowed Lix to cut his five-year plan in half, and he now envisions being able to hire a general manager to oversee the territories much sooner. He could not be more pleased with the decision to join the company, saying investing in a franchise is a major commitment, but the Lawn Doctor team made him feel comfortable and confident. 

“The numerous conversations I had with people at Lawn Doctor eased the anxiety quite a bit. The communication with the other franchisees — I talked to a number of them — was also very helpful to me,” said Lix. 

The executives at Lawn Doctor are thrilled to have Lix on board and are pleased to see how well his territories have been performing. 

"We couldn't be more excited to have Patrick on our team. The success of our franchisees is what allows our business to grow, and we're looking forward to supporting him along with the rest of our owners to set them up for long term success with Lawn Doctor,” said Eric Martin, vice president of Franchise Development for Lawn Doctor’s parent company Happinest.

The startup costs for a Lawn Doctor franchise range from $116,465-$141,815. To learn more about franchising with Lawn Doctor, visit

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