1851

Fayzan Keshwani already knew he wanted to franchise with <a href="https://sylvanfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=sylvan-learnings-strong-discovery-day-helps-candidates-decide-to-officially-join-the-franchise-system-2708556" target="_blank" rel="nofollow" target="_blank">Sylvan Learning</a> before he went to Discovery Day, but he was still floored by everything he saw and the people he met.

Keshwani is a <a href="https://1851franchise.com/sylvanlearning/info/index.html" target="_blank">Sylvan Learning</a> franchisee in the Dallas-Fort Worth market. He operates two Sylvan centers with his cousin Nizar Bhulani, who already owned one Sylvan Learning center before Keshwani joined him as a business partner. Today, they are expanding across the Dallas-Fort Worth area and want to keep their momentum going.

&ldquo;Discovery Day was excellent exposure to the brand itself,&rdquo; Keshwani said. &ldquo;For me, Discovery Day successfully managed to put a face to the brand by having me and others meet all Sylvan staff and employees at the corporate office. Now, after 10 months down with Sylvan, I can say that Discovery Day was a very successful beginning of the journey. The staff at Sylvan knows that this is going to be a long ride, hence, they made the Discovery Day very pleasant and gave a very positive vibe.&rdquo;

Bhulani, who opened his first Sylvan Learning franchise in 2015, was also amazed by his Discovery Day experience.

&ldquo;The approach to the educational policies was the most exciting thing about Discovery Day,&rdquo; Bhulani said. &ldquo;When I was thinking of getting into an education franchise, I looked into other brands that were offering after school services, but what really stood out was the use of technology, and the focus and attention on each child that Sylvan does is what interested me the most.&rdquo;

Once a franchise candidate is serious about joining the Sylvan Learning brand, they&rsquo;ve already spent hours speaking to corporate team members on the phone, completing their own due diligence and brand research, connecting with franchisees, and seriously considering a major life change to become a franchisee. With that in mind, Sylvan Learning&rsquo;s Discovery Day has been designed to help franchise candidates to feel totally confident in deciding to move forward and commit with the brand.

There are many ways to conduct a Discovery Day, but Sylvan Learning believes the opportunity is too great to leave anything to chance. This is not a time to take risks, which is why the brand is very strategic on how the day is carried out, making sure to provide an immensely supportive environment.

&ldquo;It is an opportunity for candidates to discover why Sylvan Learning would be the right fit and the next step in their career,&rdquo; Sylvan Learning Vice President of Franchise Development Georgia Chasen said. &ldquo;We give the prospects access and the ability to connect with the executive team. We want someone to come in and have the chance to meet with the people with whom they will be doing business with for the next 10 years. It&rsquo;s important for us to really foster that connection.&rdquo;

To that end, the Sylvan Learning Discovery Day ensures that franchise candidates are made to feel welcome in addition to receiving valuable and thorough information about the brand. This includes a stream of personal touch points throughout the day. Chasen greets candidates as soon as they step out of the elevator and they all have plenty of time to meet with CEO John McAuliffe and other members of the corporate team to learn every facet of the company and its vision.

&ldquo;Throughout the day, prospective franchisees receive a crash course on the education beliefs of the company, as well as the marketing and finance efforts,&rdquo; Chasen said. &ldquo;There&rsquo;s also a corporate office tour. The day ends with an extremely important question and answer panel that allows candidates to clear the air with any confusions or questions they have. It&rsquo;s a jam-packed day.&rdquo;

Keshwani described Sylvan Learning&rsquo;s Discovery Day as &ldquo;intensely interactive&rdquo; and said it gave him a boost to work with the brand.

&ldquo;I think it was just the whole experience, the whole package that sealed the deal,&rdquo; Keshwani said. &ldquo;Corporate staff was very helpful throughout, they received me on Discovery Day from the elevator. Yes, as I stepped out of the elevator, Georgia Chasen was waiting to welcome me and after it ended, she again came to drop me off to the door. I noticed this was not only the attention to me, but to all others who were there with me. It made me feel very welcome and special.&rdquo;

Bhulani was also impressed with the thorough way the information was presented on Discovery Day. When Bhulani went to Discovery Day, he assumed he&rsquo;d just watch one person give presentations.

That was not the case.

Instead, Bhulani found himself meeting various Sylvan Learning executives and directors, including McAuliffe.

&ldquo;The best thing about Discovery Day was the number of people we met and the amount of information that came out of that conversation,&rdquo; Bhulani said. &ldquo;We knew it was not just a couple of people running the company. Meeting those people and having those conversations boosted my confidence in the brand and made me want to franchise.&rdquo;

Discovery Day is also a good opportunity to make sure everyone&rsquo;s values are aligned.

&ldquo;Discovery Day allows us to see if the prospect has the right enthusiasm for the brand,&rdquo; Chasen said. &ldquo;It&rsquo;s also great to be able to learn more about the candidates face to face. We are always struck by the impressive backgrounds candidates bring to the table. We have people coming in from many different professional careers.&rdquo;

The most important part of Discovery Day is for prospective franchisees to make the connection with the corporate team.

&ldquo;It&rsquo;s so important to get to know the people behind the brand,&rdquo; Chasen said. &ldquo;It is definitely a brand strength, as well, since our entire corporate team, from the Chief Technology Officer to our CEO, are wonderful people. I had a candidate come up to me and say &lsquo;The staff members I met on the tour of Discovery Day have the same smiling faces of the people on the pictures on your walls.&rsquo; It is a complete reflection of our brand.&rdquo;

Bhulani and Keshwani were not only sold by Discovery Day, but they&rsquo;ve found success growing with the brand as franchisees, planning to add more locations.

&ldquo;I seriously believe in the brand,&rdquo; Bhulani said. &ldquo;It justifies the promise that it makes to its customers.&rdquo;

The startup costs for a Sylvan Learning franchise range from $70,980 to $159,885. The initial franchise fee is $24,000. To learn more about franchising with Sylvan Learning, visit <a href="https://sylvanfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=sylvan-learnings-strong-discovery-day-helps-candidates-decide-to-officially-join-the-franchise-system-2708556" target="_blank" rel="nofollow" target="_blank">https://sylvanfranchise.com/</a>.

Sylvan Learning Franchisees Fayzan Keshwani and Nizar Bhulani

Sylvan Learning’s Strong Discovery Day Helps Candidates Decide to Officially Join the Franchise System

1851 Franchise

The brand’s Discovery Day includes a Q&A panel, a thorough overview of what to expect as a franchisee, and meetings with key executives. 

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

sylvan-learnings-strong-discovery-day-helps-candidates-decide-to-officially-join-the-franchise-system

The Cleaning Authority

Why This Corporate McDonald’s Rep Decided To Open His Own Franchise With The Cleaning Authority

cleaning-authority/kent-lewis-franchise-success

KidStrong Franchising, LLC

KidStrong Wraps Up Q3 With First Manhattan Location, 45 New Franchises and Record-High Attendance

kidstrong-q3-growth-2025

Woodhouse Spas

Photo of front lobby area of Woodhouse Spa

Why Woodhouse Has No True Competitor in the Spa Franchise Space

luxury-spa-franchise

Right at Home

Right at Home Expanding In-Home Care Services in Wausau, Wisconsin 

right-at-home-expanding-in-home-care-services-in-wausau-wisconsin

The Growth Coach

Top 5 Reasons To Invest in The Growth Coach Franchise

top-5-reasons-to-invest-in-the-growth-coach-franchise

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Slim Chickens Opens R&D Center at World Headquarters To Drive Menu Innovation

slim-chickens-rd-center-fayetteville

Nearly 40% of Americans Are Eating Out Less as High Prices Redefine Dining Habits

nearly-40-of-americans-are-eating-out-less-as-high-prices-redefine-dining-habits

Authority Brands Enters Q4 with Record Momentum

Authority Brands Enters Q4 with Record Momentum, Surpassing 200 New Franchise Owners in the First 10 Months of 2025

authority-brands-enters-q4-with-record-momentum-surpassing-200-new-franchise-owners-in-the-first-10-months-of-2025

Franchises, work-life balance, millennials in franchising, millennials work-life balance

The Best Franchises for Millennials Wanting Work-Life Balance

best-franchises-millennials-work-life-balance

Photo of Papa Murphy's Take 'N' Bake Pizza franchisee Lily Wilford

Entrepreneur: This 18-Year-Old Saved Babysitting Money for College — Then Decided to Buy a Business Instead

18-year-old-franchise-owner-lily-wilford

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

right-at-home-franchise-las-cruces-jerome-hanway

image of michael panos and michel panos, owners of mellow mushroom in Atlanta

The Panos Family’s Role in Preserving Mellow Mushroom’s Character — and Expanding in Atlanta

mellow-mushroom-franchise-panos-restaurant-group-metro-atlanta

1851 Franchisee Spotlight graphic with photo of Ron Taylor and SweatHouz logo

From Edible Arrangements Leader to Wellness Entrepreneur: Ron Taylor's $53 Million Franchise Journey

ron-taylor-edible-arrangements-sweathouz-franchise-journey

1851 Franchisee Spotlight graphic with Nisha Patel, Disha Barot, and BIGGBY COFFEE logo

Two Women Bring BIGGBY® COFFEE to Georgia With a Mission to Create Community-Focused Gathering Spots

biggby-coffee-georgia-franchise-launch

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

NJCAR v. Ford - New Jersey Supreme Court Limits Standing Under Franchise Practices Act

New Jersey Supreme Court Limits Standing Under Franchise Practices Act

new-jersey-franchise-practices-act-njcar-v-ford

Photo of group of dogs standing together in day care facility

Top Pet Boarding and Day Care Franchise Opportunities for 2025

top-pet-boarding-daycare-franchises

image of franchise deep dive from 1851 franchise on doody calls franchise authority brands

DoodyCalls Franchise Costs, Fees, Profit and Data for 2025

doodycalls-franchise-deep-dive

Sylvan Learning’s Strong Discovery Day Helps Candidates Decide to Officially Join the Franchise System

MORE STORIES LIKE THIS