USA Ninja Challenge

<a href="https://www.usaninjachallenge.com/franchising/ninja-franchising?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-usa-ninja-challenge-created-a-year-round-business-model-to-support-franchise-success-2727351" target="_blank" rel="nofollow">USA Ninja Challenge,</a> the leading kids’ Ninja franchise with 32 units, has revolutionized the approach to fitness by offering a year-round business model that addresses challenges like seasonal demand and limited operational hours. With its structured and engaging offerings,&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge/info">USA Ninja Challenge</a> ensures that franchisees can operate consistently and profitably, regardless of the season.One of the primary ways the USA Ninja Challenge franchise combats seasonality is through its membership-based model. Instead of relying solely on short-term events, the concept offers structured, recurring classes for kids aged two-and-a-half to 17 years old. These classes occur once, twice or three times per week, depending on the child’s skill level and commitment. By offering scheduled, coached classes that are spread across the week, the franchise creates a consistent and predictable source of revenue. This model ensures that kids and their families are committed long term, mitigating the risks of fluctuating business tied to school holidays or seasonal changes.The franchise’s unique curriculum also plays a vital role in maintaining customer engagement throughout the year. With a focus on progressive skill building, the USA Ninja Challenge curriculum guides kids through six levels of development, helping them master 18 different skill categories. This tiered system keeps children motivated and enrolled for extended periods as they work toward achieving higher levels of proficiency. The gradual progression also ensures repeat business as parents and kids see the value of consistent participation. Additionally, the ability to track progress through software tools keeps both students and coaches engaged, further enhancing retention.USA Ninja Challenge’s flexibility is another critical factor in managing seasonal demands. The franchise capitalizes on school breaks by offering camps, which appeal to families with children during times when regular school schedules are on hold. These camps provide a focused, intensive version of the typical weekly classes, allowing franchisees to generate additional revenue during holiday periods without disrupting the regular schedule. Meanwhile, weekend hours are often dedicated to hosting birthday parties, which are a significant revenue stream for many franchise locations throughout the year. These events not only boost income but also serve as a marketing tool to introduce new families to the brand, helping grow membership even during off-peak seasons.Finally, the franchise is designed to operate efficiently with limited hours, offering franchisees a way to balance profitability with lifestyle. Many USA Ninja Challenge gyms operate within set blocks of time during the day, allowing owners to maximize their earnings without needing to staff or maintain extensive operating hours. This structured approach allows for optimal use of the facility while keeping overheads low.Through this combination of membership-based classes, seasonal camps, parties and efficient operational hours, USA Ninja Challenge has created a business model that ensures profitability and sustainability year-round. By addressing the inherent challenges of seasonality and limited hours, it provides a solid framework for franchisees to thrive.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge/info">https://1851franchise.com/usa-ninja-challenge/info</a>.&nbsp;

How USA Ninja Challenge Solved Seasonal Business Challenges

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USA Ninja Challenge combats seasonality with a membership model, progressive skill-building, camps and events offering consistent, profitable year-round operations for franchisees.

This brand page has been paid for by USA NINJA CHALLENGE. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

How USA Ninja Challenge Created a Year-Round Business Model to Support Franchise Success

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<a href="https://www.usaninjachallenge.com/franchising/ninja-franchising">USA Ninja Challenge</a>, the leading kids’ Ninja gym franchise, brings a fun, safe place for children to train in Santa Maria, California. Opened in December 2025 by local couple RaShawna and&nbsp;<a href="https://www.linkedin.com/in/djibril-coulibaly-b939a8a9/">Djibril Coulibaly</a>, the gym provides cargo nets, ropes and rings for exploration and plenty of safety padding for peace of mind.The location is open to kids aged 4 to 17, offering hour-long classes with a maximum student-to-teacher ratio of 8-to-1. When recruiting coaches, the pair focuses specifically on those who have a passion for working with children, Djibril told the&nbsp;<a href="https://www.santamariasun.com/news-2/a-santa-maria-obstacle-course-helps-kids-build-confidence-and-stay-active/">Santa Maria Sun</a>.With backgrounds in soccer coaching and music education, the couple finds satisfaction in seeing kids grow, both athletically and in their confidence.“It’s just a joy to see them conquer something and figure things out on their own,” RaShawna said.<a href="https://1851franchise.com/usa-ninja-challenge/info">USA Ninja Challenge</a> includes multiple categories of movements in each class, each of which can be modified to meet the current needs and abilities of each student. As the kids progress through the obstacles at each level, they move up, all the way through graduation.“This is open to absolutely everybody,” Djibril said. “What we are trained to do, and what we train our instructors to do, is to really meet the kids wherever they are and try to help them progress from there.”Read the full article&nbsp;<a href="https://www.santamariasun.com/news-2/a-santa-maria-obstacle-course-helps-kids-build-confidence-and-stay-active/">here</a>.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge">https://1851franchise.com/usa-ninja-challenge</a>.

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Santa Maria Sun: A Santa Maria Obstacle Course Helps Kids Build Confidence and Stay Active

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<a href="https://www.usaninjachallenge.com/franchising/ninja-franchising">USA Ninja Challenge</a> is built around a simple idea: turn kids’ fitness into a structured, coach-led experience that feels like play but trains real skills. And&nbsp;<a href="https://www.independentnews.com/news/dublin_news/dublin-father-puts-kids-first-in-new-gym-business/article_e472e6b4-55dd-41cc-8c52-c8d516deaca9.html">according to a Jan. 15, 2026, article in The Independent</a>, that model is already showing demand in&nbsp;<a href="https://ninjadublinca.com/">Dublin, California</a>.Local parent&nbsp;<a href="https://www.linkedin.com/in/takharaman/">Aman Takhar</a> opened his&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge/info">USA Ninja Challenge</a> facility on Nov. 11, 2025, giving families an obstacle-based youth fitness option they previously had to travel to find. In the first several weeks, interest grew quickly enough that Takhar began opening the gym on Mondays to accommodate families on a waiting list.“It’s been incredible,” Takhar said. “I mean, we’re not even at the two-month mark, and it’s been humbling. I’ve heard again and again from parents that they’ve been looking for something like this for years.”For prospective franchisees, the concept’s appeal lies in its repeatable structure. USA Ninja Challenge is not positioned as open gym time — it runs classes designed to teach agility, balance and problem-solving through guided obstacle courses. Takhar described the training as a full-body mix that pulls from cross-training, CrossFit-style movement, track and field and the ninja sport itself, with plenty of jumping, swinging, climbing and balancing.“Our focus is not just fun,” he said. “We are here and our coaches are here to train. We constantly give the kids cues on how to do those obstacles in a safe way.”Takhar said the weekly plan is designed to keep kids reaching for the next rung. Obstacles rotate, so returning students get a new challenge, while coaches can still adjust difficulty for different skill levels. “Kids are coming out with their faces red, sweating, and a big smile,” Takhar said.For franchisees, the schedule is also built to earn beyond standard classes. Camps and birthday parties bring in families who want a place to celebrate or stay active when school is out, and they help keep traffic strong on weekends. Takhar plans to hold his younger son’s party at the gym, a practical example of how the concept can become part of a family’s routine.For Takhar, franchising reduced the leap of building from scratch. “We wanted something with a structure already in place,” he said.Read the original article&nbsp;<a href="https://www.independentnews.com/news/dublin_news/dublin-father-puts-kids-first-in-new-gym-business/article_e472e6b4-55dd-41cc-8c52-c8d516deaca9.html">here</a>.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge">https://1851franchise.com/usa-ninja-challenge</a>.

USA Ninja Challenge Franchise - Aman Takhar - Dublin California - 1851 Franchise

The Independent: Dublin Father Puts Kids First in New Gym Business

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Noozhawk: USA Ninja Challenge Launches Youth Obstacle Gym in Santa Maria

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Kristy Tyler to Open Georgia’s First USA Ninja Challenge in February 2025 

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CONCORD, N.H.&nbsp;—&nbsp;<a href="https://www.usaninjachallenge.com/franchising/ninja-franchising">USA Ninja Challenge</a> has named&nbsp;<a href="https://www.linkedin.com/in/tomdievart/">Thomas Dievart</a> as its new chief marketing officer, bringing nearly two decades of global marketing leadership to the youth fitness franchise as it accelerates growth nationwide.Dievart joins the brand after holding senior marketing roles across sports, fitness and sporting goods, including global brands such as Wilson Tennis, Ironman Triathlon and Technogym. His background spans international brand strategy, digital marketing and growth-focused leadership within high-performance sports environments.“I love the fact that first and foremost it’s a sports company giving kids the ability to challenge themselves, to grow and to gain confidence,” Dievart said. “I think there’s a lot of room for growth for the company.”In his new role, Dievart will focus on strengthening marketing foundations across the system, supporting new openings and ensuring franchise owners are equipped with consistent, high-quality tools as the brand scales.“Putting all the foundations in place so that they are successful, that’s first and foremost,” he said.<a href="https://1851franchise.com/usa-ninja-challenge/info">USA Ninja Challenge</a> has seen strong momentum, with year-over-year growth exceeding 60% and continued expansion across key U.S. markets. Dievart says a major priority will be aligning franchise owners on digital marketing while amplifying the brand’s&nbsp;2028 USA Pentathlon Multisport Partnership.“We are going to heavily focus on the Pentathlon partnership as well,” he said. “We’re working on a rebranding and a new website.”Support for existing franchise owners will include structured, month-to-month marketing packages designed to drive local engagement and consistency across markets.“We are developing a calendar of content and month-to-month packages that we would deliver to them, including blogs, articles, photos, campaigns, and advertising both for print and digital,” Dievart said.As the only ninja-focused youth fitness franchise with a&nbsp;USA Pentathlon Multisport Partnership, USA Ninja Challenge plans to lean into storytelling tied to the road to the 2028 Los Angeles Games, while continuing to build confidence and community among young athletes.“We’re the only ninja franchise with a partnership with the&nbsp;Pentathlon,” Dievart said. “We are going to build a storytelling campaign about the road to 2028 narratives.”Looking ahead, Dievart said the brand’s direction remains centered on growth, values and long-term impact.“The mission is to empower kids to grow stronger and braver through fun and challenging obstacle training that builds skills for life,” he said. “And the vision is to create a world where every child feels capable, unstoppable and empowered to overcome any obstacle in the gym or in life.”ABOUT USA NINJA CHALLENGE:USA Ninja Challenge is the leading kids’ Ninja franchise, offering an exciting obstacle-based fitness experience for children across the United States. Since its founding over a decade ago, USA Ninja Challenge has grown into a trusted brand nearing 40 gyms, with more in development. The franchise combines fun and fitness by teaching kids agility, balance and problem-solving through a series of structured obstacle courses. Partnered with the USA Pentathlon Multisport Olympic Team, USA Ninja Challenge is raising awareness for Ninja's Olympic debut in 2028. With low initial investment, high margins and rapid ROI, USA Ninja Challenge offers franchisees the opportunity to build profitable businesses while making a lasting impact on children's physical fitness and confidence. For more information on USA Ninja Challenge or to learn about franchise opportunities, visit&nbsp;<a href="http://www.usaninjachallenge.com">www.usaninjachallenge.com</a>.

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As youth fitness continues to evolve, families are increasingly seeking programs that combine physical activity, confidence building and long-term development.&nbsp;<a href="https://www.usaninjachallenge.com/franchising/ninja-franchising">USA Ninja Challenge</a> has positioned itself at the intersection of those priorities, offering franchise owners a scalable business model supported by disciplined growth, operational depth and a mission-driven approach.Below are the top 10 reasons entrepreneurs are choosing to invest in a&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge">USA Ninja Challenge&nbsp;</a>franchise.<h2>1. A Full-Service Franchise Model From Day One</h2>USA Ninja Challenge operates as a full-service franchise, supporting owners throughout the entire lifecycle of ownership. From early education through long-term operations, the system is designed to reduce friction and provide clarity at every stage.“We’re with franchisees from call one to year 10,” said&nbsp;<a href="https://www.linkedin.com/in/joshuafaber/">Joshua Faber</a>, franchise development director. “You’re taken care of through the entire process.”The goal is to give owners guidance without limiting how they run their day-to-day operations.<h2>2. More Than a Franchise, a Business With a Soul</h2>At its core, USA Ninja Challenge is built around impact. The brand prioritizes confidence building, emotional growth and long-term development for kids while creating businesses that become community anchors.“We don’t want to just be another business,” Faber said. “We want to be a business with a soul.”That mindset keeps owners focused on building gyms that stay rooted in their communities rather than chasing quick wins.<h2>3. Accessible Investment With Efficient Use of Capital</h2>USA Ninja Challenge offers a more accessible total investment than many youth fitness competitors, paired with a smaller, efficient facility footprint. This allows franchisees to reach cash-flow positivity faster and with fewer members.“Most competitors are spending $1.5 to $2 million to open a gym,” Faber said. “Opening under half a million dollars is fantastic.”By avoiding oversized spaces and excessive build-outs, the model prioritizes smart capital deployment over scale for scale’s sake.<h2>4. A Proven, Year-Round Revenue Model</h2><a href="https://1851franchise.com/usa-ninja-challenge/usa-ninja-challenge-from-start-to-finish-a-business-model-that-works-2729686">The USA Ninja Challenge business model is not seasonal</a>. Gyms operate year-round with consistent programming, allowing owners to generate steady demand regardless of weather or school schedules.“During the school year you have our regular classes,” said Faber. “During the summer, we have summer camps. And so we're able to cater to the always-changing lives of our families.”&nbsp;<h2>5. Strong Market Momentum and Olympic Tailwinds</h2>Ninja training continues to gain momentum across the U.S. and globally, supported by growing youth leagues and&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge/usa-ninja-challenge-ends-2024-on-a-high-note-with-record-growth-and-exciting-developments-2728380">its inclusion in the 2028 Los Angeles Olympics</a> as part of the modern pentathlon.“Ninja as a sport has been growing for years, and the Olympics are only going to accelerate that,” Faber said.USA Ninja Challenge has scaled alongside that growth, expanding from a single location to 47 gyms nationwide.<h2>6. Industry-Leading Safety Standards</h2>Safety plays a central role in how USA Ninja Challenge operates, from program structure to athlete progression through training.“When you’re building a gym for kids, safety has to be absolutely everything,” Faber said.That focus has helped the brand maintain strong insurance rates and a safety record that differentiates it within the youth fitness category.<h2>7. Experienced Leadership and a Proven Curriculum</h2>The brand was founded by leaders with deep backgrounds in gymnastics, youth development and business, which informed how the curriculum was built over time.“This didn’t start as just a good idea and passion,” Faber said. “It was built with experience on both the gymnastics side and the business side.”The result is a program designed to engage kids while supporting sustainable franchise operations.<h2>8. Long-Term Customer Retention and Lifetime Value</h2>Rather than short-term memberships, USA Ninja Challenge is built around long-term relationships. Many athletes stay in the program for years, progressing through age groups and skill levels.“We have kids who start with us and end up becoming coaches in the same gym,” Faber said.That continuity strengthens retention, culture and staffing while increasing lifetime customer value.<h2>9. Protected Territories and Disciplined Growth</h2>USA Ninja Challenge takes a measured approach to expansion, offering protected territories based on population mapping rather than oversaturating markets.“Our goal isn’t to sprint and stack gyms on top of each other,” Faber said.That approach gives nearby locations room to work together without competing against each other.<h2>10. Scalable Model With Multi-Unit Ownership Potential</h2>The accessible investment and smaller facility footprint make&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge/why-usa-ninja-challenge-provides-a-great-multi-unit-franchise-opportunity-2728455">USA Ninja Challenge well-suited for multi-unit ownership</a>. Franchisees can expand methodically while securing future territories.“You can open multiple gyms with us before you could open one with some competitors,” Faber said.Corporate systems and support structures are built to scale alongside owners as they grow their footprint.<h2>What It All Adds Up To for Prospective Franchisees</h2>Taken together, these factors show why&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge/usa-ninja-challenge-ends-2025-with-20-units-awarded-expanded-leadership-team-and-a-strong-foundation-for-a-landmark-2026-2731003">USA Ninja Challenge continues to attract franchise interest</a>. The model combines an accessible entry point with year-round demand, strong operational support and a clear focus on safety and retention. For owners who want to build a youth-focused business with staying power, the brand offers a practical path forward.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/usa-ninja-challenge">https://1851franchise.com/usa-ninja-challenge</a>.

Top 10 Reasons to Buy a USA Ninja Challenge Franchise

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How USA Ninja Challenge Created a Year-Round Business Model to Support Franchise Success

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