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What Sets This Top-Tier Flooring Franchise Apart From Its Competitors

The Footprints Floors franchise model leverages a customer-first approach and flexible, community-centric model to bring a refreshing experience to the flooring industry.

By Morgan Wood1851 Franchise Contributor
SPONSOREDUpdated 8:08AM 04/01/24

Footprints Floors, the flooring franchise with over 160 territories nationwide, has built its brand on a unique value proposition. For entrepreneurs looking to build a business, Footprints Floors offers a model that owners can use to break into a high-value industry while leveraging the support of a strong network and the guidelines of a proven model. By following the Footprints Floors business model, franchisees can bring a new level of professionalism and service to the industry. 

Here are some of the most crucial ways Footprints Floors stands out in the flooring market.

Footprints Floors Businesses Are Locally Owned and Operated

Each Footprints Floors business is owned by an entrepreneur in the community. This model offers customers a refreshing change, letting them get to know the business owner they’re working with and build a relationship with the experts working on their home.

Because Footprints Floors is a national brand with locally owned franchises, both franchisees and potential customers can take advantage of the wide-reaching name.

“We are backed by a knowledge base and support nationwide that is unmatched,” said Martin Petty, a Footprints Floors franchisee. “Because it is a national franchise, clients can be assured that their loved ones in other states and cities across the country will receive the same quality service that they did.”

The community-based business model also benefits franchisees by positioning them to build ongoing relationships with community members beyond the bounds of the flooring business. Footprints Floors owners can connect with other small businesses to develop professional relationships and reach further into the community to support local teams or organizations with meaningful missions.

Footprints Floors Brings New Faces and Values to the Flooring Industry

Footprints Floors brings white-collar professionalism to a blue-collar space. Many homeowners have had negative experiences with flooring companies, noting a lack of communication and customer service; Footprints Floors has established a model that mitigates these challenges.

By communicating with customers thoroughly and consistently, Footprints Floors owners deliver a positive flooring experience that not only creates the best installation outcome, but also allows customers to avoid the logistical frustrations that can arise without proper planning and communication.

“We talk about a one-to-one say-to-do ratio,” explained Bryan Parkfounder and CEO of Footprints Floors. “If you say you’re going to do it, then do it. There are two components to achieving this. Make sure you’re setting reasonable expectations upfront, and be sure to communicate with the customer ahead of time if, for some reason, you won’t be able to reach that goal.”

Furthermore, Footprints Floors boasts a team of seasoned flooring contractors who excel at bringing each customer's vision to life. Their streamlined four-step process simplifies the journey to beautiful, timeless flooring:

  1. Get a free estimate 
  2. Choose your materials
  3. Purchase materials
  4. Enjoy seamless installation

With Footprints Floors, gone are the days of frustrating flooring experiences. They combine expertise, reliability, and a customer-centric approach to set new standards in the flooring industry.

Footprints Floors’ Mobile Model Allows for Faster Start-up and Simpler Scaling

Footprints Floors franchises are run on a mobile model, meaning that franchisees do not have to build or purchase a brick-and-mortar office or retail space prior to launching.

This creates more flexibility in franchisees’ daily schedules, and it also reduces the time and resources required for the initial launch. Franchisees can also scale to multiple territories more efficiently, as each step requires the addition of a vehicle and team members rather than the construction of a new location.

As it grows, Footprints Floors continues to build meaningful momentum, capturing the attention of franchisees and customers alike. Just last year, it added 15 new territories to the system, boosted revenue and continued to develop internal resources for optimal operations. Now, it’s targeting expansion in Massachusetts, Maryland, New Jersey, Delaware, Virginia and Illinois as it works to bring its top-tier model to even more communities nationwide.

To find out more information on costs to buy this franchise, please visit 1851franchise.com/footprintsfloors

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

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