Franchise Marketing Basics
How To Uncover Great Human Interest Stories
Aligning Your Brand Marketing
Building a Franchise Development Website
Defining Your Target Personas & Target Markets
How To Lead Prospects to Great Validation
Building a FranDev Marketing Budget
How To Reduce Inefficient Spending
Developing Your Goals and Projected Outcomes
The Importance of “Why You/Why Now” in Telling Your Brand’s Story
How To Maximize Your Budget To Get the Right Leads
Lead Awareness vs. Lead Generation — There Is a Difference
How Our Holistic Approach to Franchise Development Marketing Works
How We Stand Out With Consulting, Delivery and Tech
How Mainland and 1851 Franchise Impact Your Brand Story & Supports the Sales Funnel
How To Bring PR to Life By Connecting to Digital
How We Help You Define and Deploy Your Story
Why You, Why Now Explained
Why You’re Losing Prospective Franchise Leads To Other Brands
