1851

When Jason Mazzarone and Jim Kalomiris first opened <a href="http://ownasobol.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=by-working-with-smb-franchise-advisors-sobol-has-positioned-itself-for-rapid-and-ongoing-growth-2703610" target="_blank" rel="nofollow" target="_blank"><a href="http://ownasobol.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=by-working-with-smb-franchise-advisors-sobol-has-positioned-itself-for-rapid-and-ongoing-growth-2703610" target="_blank" rel="nofollow" target="_blank">SoBol</a></a>, they did it with a mission to bring the acai bowl trend to the East Coast. After living in California and falling in love with the healthy meal and snack, Mazzarone knew that demand for fresh, custom made bowls would be high in his hometown on Long Island in New York. However, he never expected that demand to climb as fast as it did. As soon as he opened SoBol&rsquo;s flagship store alongside Kalomiris, consumers were lining up to get their own acai bowl. So, realizing that he had tapped into something special, he decided to look into expansion.

After researching their options, Mazzarone and Kalomiris agreed that they didn&rsquo;t want to go it alone. Instead, they wanted to grow through franchising. But because they had never started a franchise concept before, they weren&rsquo;t sure where to start. That&rsquo;s when Mazzarone recalled hearing about Steve Beagelman and <a href="http://www.smbfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=by-working-with-smb-franchise-advisors-sobol-has-positioned-itself-for-rapid-and-ongoing-growth-2703610" target="_blank" rel="nofollow" target="_blank">SMB Franchise </a><a href="http://www.smbfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=by-working-with-smb-franchise-advisors-sobol-has-positioned-itself-for-rapid-and-ongoing-growth-2703610" target="_blank" rel="nofollow" target="_blank">Advisors</a>, and told Kalomiris about their services.

&ldquo;It&rsquo;s a funny story, actually. One of our customers who stops in SoBol all the time told me a few years ago that if I were ever to franchise the concept, I had to talk to Steve Beagelman. Flash forward to 2015 when we decided to become a franchise&mdash;I gave Steve a call. Right off the bat, I knew that it was a smart move. Between Steve&rsquo;s prior experience as a franchisor and the expertise that the rest of his team brings to the table, we already had a leg up on other emerging brands,&rdquo; said Mazzarone. &ldquo;SMB has been amazing from day one. There isn&rsquo;t a part of our franchise system that they haven&rsquo;t been an integral part of, and they&rsquo;ve been instrumental in helping develop what&rsquo;s now become the SoBol brand.&rdquo;

<a href="https://smbfranchising.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=by-working-with-smb-franchise-advisors-sobol-has-positioned-itself-for-rapid-and-ongoing-growth-2703610" target="_blank" rel="nofollow" target="_blank">SMB Franchise Advisors</a> guided SoBol throughout the entire preparation process leading up to the launch of their franchise opportunity. From helping the brand create its initial FDD by working on the strategic terms to include in the document before being reviewed by an attorney to putting together the official franchise agreement and operations manual, SMB assisted in building the emerging concept&rsquo;s franchise system from the ground up. And now that SoBol is continuing to break into the franchising industry and expand outside of its home base on Long Island, SMB is still advising Mazzarone, Kalomiris and their leadership team on the best next steps.

&ldquo;Every member of our team shares the same passion for helping others achieve their professional goals and dreams. There&rsquo;s nothing we love more than to work with Jason and brands like SoBol to see the concept grow from one corporately owned location to a rapidly growing system of stores,&rdquo; said Beagelman. &ldquo;At SMB, we make it a priority to become an active member of an emerging franchise concept&rsquo;s team rather than acting simply as&nbsp;outside consultants. &nbsp;We don&rsquo;t tell them what to do, instead we coach and educate them so that they can learn how to transition from being one or two-unit company to a&nbsp;franchise brand. We are genuinely interested in seeing them develop their franchise brand. And we believe that our approach is one of the reasons why brands like SoBol are continuing to experience such impressive and rapid growth.&rdquo;

Since launching its business ownership opportunity and signing on to work with SMB Franchise Advisors in October of 2015, SoBol has hit the ground running. Right now, the brand has seven locations currently open for business, with another 21 currently in different stages of development. And in order to continue building on that momentum&mdash;and open 10 to 15 more SoBol locations next year&mdash;Mazzarone says that he&rsquo;s going to continue turning to SMB for help.

&ldquo;Working with SMB gives us a huge advantage. And it&rsquo;s not just their expertise and traditional services that are helping us grow&mdash;networking with Steve and his team has introduced us to a new community of both emerging and existing franchisors that we can learn from,&rdquo; Mazzarone said. &ldquo;Jim, myself and the rest of the SoBol team have all become members of the SMB family, and we&rsquo;re thrilled to be a part of it.&rdquo;

By Working with SMB Franchise Advisors, SoBol Has Positioned itself for Rapid and Ongoing Growth

1851 Franchise

Since teaming up with SMB in October of 2015, SoBol has expanded to seven open locations with another 21 in different stages of development.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

by-working-with-smb-franchise-advisors-sobol-has-positioned-itself-for-rapid-and-ongoing-growth

HomeTeam Inspection Service

Good Day Columbus: Home Insurance Expert Reveals Why Central Ohio Premiums Are Rising and How to Combat Costs

rising-home-insurance-costs-ohio

CapitalSpring

Primetime Fitness Expands Crunch Portfolio With CapitalSpring’s Backing

primetime-fitness-expands-crunch-portfolio-with-capitalsprings-backing

Children's Lighthouse

How Children’s Lighthouse Franchisees Scale to Multiple Locations

how-childrens-lighthouse-franchisees-scale-to-multiple-locations

Express Employment Professionals

Betting on Himself: How Chris Brown Built an Express Employment Professionals Franchise From the Ground Up

betting-on-himself-how-chris-brown-built-an-express-employment-professionals-franchise-from-the-ground-up

Comfort Keepers

Comfort Keepers® Named One of America’s Best Home-Care Providers

comfort-keepers-named-one-of-americas-best-home-care-providers

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Potbelly to be Acquired by RaceTrac in $566 Million Deal 

racetrac-acquires-potbelly-in-566-million-deal

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities - 1851 Franchise Agg

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities 

health-care-hiring-slowdown-in-home-care-franchise-opportunities

Caribou Coffee Names Scott Kennedy CEO, Eyes Continued Growth

caribou-coffee-names-scott-kennedy-ceo-eyes-continued-growth

McDonald’s Launches New Extra Value Meals as Consumer Demand for Value Continues to Climb

mcdonalds-launches-extra-value-meals

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Multi-Unit Wendy’s Operator Signs 12-Unit Deal With Layne’s Chicken Fingers

ricki-oberoi-laynes-chicken-fingers-growth

graphic image of an 1851 franchisee spotlight brayden and johnny steven of teriyaki madness

Father-and-Daughter Team Bring Teriyaki Madness to Wichita, Kansas, With Big Expansion Plans

johnny-brayden-steven-teriyaki-madness-wichita

Young Entrepreneur Parth Patel Is Bringing Paris Baguette to the Cleveland Area

young-entrepreneur-parth-patel-is-bringing-paris-baguette-to-the-cleveland-area

DevHub - Meet the Supplier - 1851 Franchise

DevHub: Scalable Digital Marketing for Franchises and Multi-Location Brands

devhub-meet-the-supplier

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

Design with school-aged child standing on pencil with text "Education Franchises" and "<$500K"

Top Education Franchises Under $500K To Explore in 2025

top-education-franchises-under-500k

1851 Franchise Deep Dive graphic with Sparkle Squad logo

Sparkle Squad Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-sparkle-squad-franchise-costs-fees-profit-and-data

By Working with SMB Franchise Advisors, SoBol Has Positioned itself for Rapid and Ongoing Growth

MORE STORIES LIKE THIS