Workout Anytime INFO

Workout Anytime was founded in 1999 by fitness industry veterans John Quattrocchi and Steve Strickland. Both had worked with some of the biggest names in the fitness industry, including American Fitness and Bally Total Fitness, and wanted to deliver a first-class, low-cost workout experience for customers that would also turn a profit for franchisees.

Today, the 24/7 fitness brand’s customers enjoy results-based workouts in more than 160 units across the United States. Workout Anytime prides itself on offering customers community-minded spaces that emphasize building relationships. In addition to fitness, Workout Anytime is focused on wellness and providing exercise programs aimed at helping customers with their overall mental and emotional health. As for the brand’s passionate and committed franchisees, they enjoy a dynamic business opportunity with a proven model that helps them meet their financial and lifestyle goals.

While Workout Anytime has come a long way since its inception, the fitness brand is far from finished. In 2019, Workout Anytime sold 26 franchises, with 13 of those sales being from existing owners, which speaks to the brand’s successful franchise system. The brand’s team continues to work together to help Workout Anytime expand its footprint and reach its full potential from both a franchise and consumer perspective.

Workout Anytime franchisees enjoy purpose-driven business ownership in a strong and growing industry. More and more Americans are becoming concerned about their health and often cite a lack of time as a barrier to fitness and wellness. That’s where Workout Anytime comes in—the brand is well-positioned to cater to this demographic. The brand sets itself apart from the competition by offering value-priced memberships, the best workout per square foot in the industry, one-on-one personal training and more.

All Workout Anytime franchisees can also enjoy a more flexible lifestyle, with semi-absentee ownership being an option. In terms of corporate support, Workout Anytime franchisees enjoy industry-leading resources and guidance to help them achieve their business goals. For one, franchisees benefit from thorough training prior to their openings, as well as the use of top-notch, proprietary technology and development tools. Franchisees also benefit from pre-negotiated real estate and strong developer partnerships that help facilitate the site selection process and ensure their gyms are perfectly positioned within their communities for maximum visibility. 

The startup costs for a Workout Anytime franchise range from $449,800 to $866,000 and include a franchise fee of $35,000. Franchisees who opt to sign a three-unit deal will enjoy a discounted franchise fee of $60,000. Veterans who opt to franchise with Workout Anytime can qualify for a discount of up to 22% on the franchise fee.

Workout Anytime franchisees are required to have at least $175,000 of liquid capital and a net worth of at least $500,000 for each location they would like to open.

Workout Anytime has received a great deal of industry recognition since its inception. Here is just a snapshot:

Franchise Times: Workout Anytime was named to Franchise Times’ Top 200+ List in 2019. The annual list ranks 500 of the largest franchise systems in the United States according to global systemwide sales based on the previous year’s performance. Workout Anytime came in at No. 363.

Entrepreneur Magazine: Workout Anytime ranked No. 351 in the magazine’s annual Franchise 500 list for 2020. The list studies trends in the franchising industry, and more than 1,000 franchise brands applied to be considered for the 2020 ranking.

Telly Awards: Workout Anytime was the Bronze Winner in the Local TV and Social Video categories in the 2019 Telly Awards. The Telly Awards honor excellence in non-broadcast video and television programming, as well as excellence in local, regional and cable television commercials.