Franchise News
Daily Voice: Saladworks Sees Sales Spike as Resolution-Makers Enter New Year
The fresh-tossed salad chain sees growth in the winter months due to customers healthy resolutions.
Every year after the New Year Holiday, people resolve to eat healthier and workout more to lead a better lifestyle. Accordingly, Saladworks CEO, Patrick Sugrue told the Daily Voice that the company sees annual spikes in their sales around this time of year.
According to the Daily Voice, the chain has 14 signature salads that average under 300 calories, before you add the dressing and there is also the option to build your own salad. Both the signature and build-your-own options can be made into wraps as well.
"A lot of people want to eat healthy but don't want to give up on flavor or variety," Sugrue said. He also added that Saladworks offers both convenience and customization to provide great meals that are also filling.
The franchise chain celebrated its 30th anniversary in 2016 across all of its 97 locations which are scattered throughout 13 states. The company began franchising the concept in 2001.
Sugrue said that the salads and other options aren't built with only vegetarians in mind, mentioning that it's tasty food for everyone seeking to add more vegetables or nutrition in general, in their lives.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
