Franchise Industry News

Club SciKidz founder Bob Hagen explains how stronger franchisee profitability, reliable royalty revenue and well-documented operations can help franchisors increase the value of their business.

After quick, early growth followed by pandemic-related challenges, AR Workshop evolved, adding a mobile model, trending class upgrades and retail offerings to diversify revenue streams.

As the customer journey becomes harder to track, franchise brands need to look beyond clicks and impressions to understand which marketing investments are actually creating demand.