Army Veteran Connor O'Brien Found the Right Fit With Wild Bill's Craft Beverage Co.
Victoria Campisi
Staff Writer

Wild Bill’s is expanding its mobile craft beverage concept into new markets and event venues nationwide. See how the brand is growing its operator network and building on its presence at major fairs, festivals and convention centers.

A craft soda experience built for fairs, festivals and fans of all ages.
Wild Bill’s Craft Beverage Co. has spent more than two decades bringing craft soda to fairs, festivals, comic cons and other live events. The experience starts with a stainless-steel mug that guests can refill throughout the event and take home as a keepsake. Wild Bill’s serves a lineup of small-batch craft sodas, including Root Beer, Vanilla Cream and Rocket Pop, along with newer flavors such as Zero Sugar Blueberry and Ring Pop™ Watermelon. That combination of nostalgic flavors, collectible mugs and an interactive event experience has become the foundation of the Wild Bill’s brand.
| Wild Bill's Craft Beverage Company Experts Investment Range | $109,900 to $337,250 |
| No. of Wagons Currently Deployed | 50 + |
| No. of Wagons Expected to Deploy this Year | 8 |
| Royalty | *Royalty fee requirements are based on the number of territories and time. The royalty fee is subject to a discount for satisfying beverage purchase requirements. |
| Franchise Fee | $49,500 |
Victoria Campisi
Staff Writer
Victoria Campisi
Staff Writer
Morgan Wood
Content Manager