2023’s Top Franchise Brokers: Stacie Shannon

• The Broker: Stacie Shannon
• The Company: Fusion Franchising

1851 Franchise asked Stacie Shannon about her experience as a franchise broker, what makes her successful and some strategies franchisors can use to cast their net wide in the search for great franchisees this year.

Shannon is not just a franchise consultant; she is also a franchise owner. This combination of roles allows her to empathize with her clients’ concerns as they venture into franchise ownership for the first time. Having gone through that experience herself, Shannon can offer solid advice and guidance.

“It is intimidating when you have not been a business owner and you’re exploring business ownership for the first time,” said Shannon. “But that’s where the value of a franchise consultant like myself comes in.”

Her message to aspiring entrepreneurs is simple: “Trust yourself and trust the process.”

You can watch the full interview above or on YouTube.