Growing a Franchise
2023’s Young Ones to Watch in Franchising: Ben Gonzalez
Here’s 1851 Franchise’s annual showcase of the most promising and dynamic up-and-comers in the franchise industry.
- The Honoree: Ben Gonzalez
- Their Role: VP of Communications, Scoop Soldiers and Chorbie
1851 Franchise reached out to Ben Gonzalez to learn about his journey in the franchise industry, the innovations he is bringing to their field and his vision for the future of franchising.
“I think we're living in an age where access to information is so readily available — more than it has ever been,” said Gonzalez. “For entrepreneurs who have problems that are present in their businesses, the speed at which they can find information is really, really helpful. But I don't think that should overshadow the necessity to build relationships with people because it's people who are going to help you elevate your game and take you to the next level and solve problems.”
Watch the full interview above or on YouTube.
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