1851

The Franchise Leader:&nbsp;<a href="https://www.linkedin.com/in/samantha-rincione-03a56735/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=2024s-top-women-in-franchising-samantha-rincione-2725299" target="_blank" rel="nofollow">Samantha Rincione</a>The Company: Crave Hot Dogs and BBQ1851 Franchise talked with Samantha Rincione, founder and CEO of Crave Hot Dogs and BBQ, about her journey in franchising, her accomplishments in the industry, and the strategies she suggests for franchisors looking to empower and support female franchisees this year.1851 Franchise: Can you share your journey to becoming a leader in franchising?Rincione:&nbsp;When I was 22, I found the franchise Red Mango Yogurt and Smoothies. I enjoyed the product and the brand itself. I purchased my first location and within three years I quickly had 10 locations. I became very interested, not only in the franchisee side of the business, but also the franchisor side, I thought it was very intriguing. I also co-founded a company called Emerging Franchises. We would assist younger brands in their startup procedures, sales, management and design. I enjoyed working with younger brands and not only helping, but watching them grow and thrive. My husband and I had been in the food and franchise industry most of his career and all mine, so we decided to found Crave. The goal was to found a company where it was a family-friendly environment — where there was something for everyone, with delicious food and offerings. Now, at 35 years old, I have accomplished that goal.&nbsp;1851 Franchise: What are the unique challenges and opportunities for women in franchising?Rincione:&nbsp;Being a woman in the franchising world is interesting, to say the least. Personally, I love meeting other women entrepreneurs and business owners. There’s always insight and stories to share. I tend to think women can be more open with each other and genuinely want to see other women grow and succeed. I have noticed at times men may not take women seriously, but they should — we are a force to be reckoned with. Years ago, I found it to be more of a problem to be heard and seen. However, as the years go on, I am finding it easier as more women are starting to be in lead roles, especially in the food and franchising industry.1851 Franchise: How do you define success in your role?Rincione:&nbsp;Success, to me, is defined by continuous growth of our company. Signing additional franchisees for brick-and-mortar units as well as food trucks across the country. Also, for existing franchisees to meet their sales goals. Brand awareness is also very big; we put a big emphasis as a younger company to make our name known. We want to be “Craved” across the country. Seeing our franchisees’ growth with the brand growth as we spread across the nation with delicious food, self-pour beer and ax throwing means the world to me.&nbsp;&nbsp;1851 Franchise: What advice would you give to franchisors looking to support and empower female franchisees?Rincione:&nbsp;Do it! Women tend to be very detail oriented. I’m always an advocate to hear franchisees' opinions and ideas, whether male or female. The more ideas and eyes on things, the better, and the better we can grow.1851 Franchise: What advice do you have for any women aiming to enter the franchise industry?Rincione:&nbsp;Do your research! Know the brands that you would be working with and meet them beforehand. Make sure they follow the same values as you and are open to ideas and initiatives.&nbsp; Never stay silent and always be open to others opinions.1851 Franchise: Is there anything else you think our audience should know?Rincione:&nbsp;In franchising, it is important to be innovative. With Crave, one of the things I always push for is innovation. The times change and your brand should grow with the times. You don’t want to become stagnant and lose your customer base. We are always innovating at Crave. Also surround yourself with people that will make you better. I believe I am a better leader because of the people I have chosen to lead and help me run this company. We are a Crave Family.

2024’s Top Women in Franchising: Samantha Rincione

Top Women in Franchising: Samantha Rincione

1851 Franchise

Each year, 1851 Franchise does a roundup of the most influential and successful women in the franchising industry. In this installment, we speak with Samantha Rincione, founder and CEO of Crave Hot Dogs and BBQ.

2024s-top-women-in-franchising-samantha-rincione

Biscuit Belly Franchising

Investing in the Morning Rush: The Financial Benefits of a Biscuit Belly Franchise

biscuit-belly-franchise-financial-benefits-2025

Children's Lighthouse

Legal Expertise Meets Heart: How Stephanie Russ Builds Franchisee Confidence at Children’s Lighthouse

legal-expertise-meets-heart-how-stephanie-russ-builds-franchisee-confidence-at-childrens-lighthouse

Why Children’s Lighthouse Is a Great Multi-Unit Franchise Opportunity

why-childrens-lighthouse-is-a-great-multi-unit-franchise-opportunity

Why Franchise Prospects Should Consider Opening a Children’s Lighthouse in Up-and-Coming Markets

why-franchise-prospects-should-consider-opening-a-childrens-lighthouse-in-up-and-coming-markets

Caring Transitions

How Personal Experience Shaped My Entrepreneurial Path With Caring Transitions

how-personal-experience-shaped-my-entrepreneurial-path-with-caring-transitions

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Subway Pushes Global Growth Despite U.S. Closures 

subway-pushes-global-growth-despite-us-closures

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands - 1851 Franchise

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands

doordash-acquistions-deliveroo-sevenrooms

Crumbl Franchise Investment - TSG Consumer Partners -  1851 Franchise

TSG Consumer Partners Takes Minority Stake in Crumbl, Signaling Franchise Growth Potential

crumbl-franchise-investment-tsg-consumer

Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

yum-brands-reports-strong-q1-results-with-big-boost-from-taco-bell

QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

mcdonalds-franchise-recovery-chicken-strategy-value-deals-2025

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition — Point of Differentiation

how-to-position-your-value-proposition-with-a-point-of-differentiation

The Ultimate Guide to Selling Franchises: Building Your Brand’s Growth Machine

ultimate-guide-to-selling-franchises

Cadence Franchising - Meet the Supplier - 1851 Franchise

Cadence Franchising: Modern Lead Nurturing and Recruitment Solutions

cadence-franchising-meet-the-supplier

franchise supplier award design with Locate AI logo and 1851 Franchise badge

Franchise Real Estate Services | Locate AI — Emerging Leaders in Franchise Support

locate-ai-emerging-leaders-in-franchise-support

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

how-robert-trujillo-expanded-his-construction-business-with-uwrg

Franchisee spotlight graphic with photo of Amy Lepke and family and Papa Murphy's logo

After 14 Years as a Stay-At-Home Mom, Amy Lepke Returned to Papa Murphy’s — This Time as an Owner

papa-murphys-franchise-amy-lepke

Franchisee Spotlight with Micki Waters and Papa Murphy's Logo

Work Mom: How Micki Waters Became a Mother Figure to Her Entire Papa Murphy’s Team

work-mom-how-micki-waters-became-a-mother-figure-to-her-entire-papa-murphys-team

District Taco Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-district-tacos-franchise-costs-fees-profit-and-data

The Top 20 Cleaning Franchises to Invest in for 2025

2024’s Top Women in Franchising: Samantha Rincione

MORE STORIES LIKE THIS