Growing a Franchise
SPONSORED
Alair Helps Franchisee Take His Independent Contracting Business to the Next Level
Through his partnership with Alair, David Nystrom is now growing his business and the brand’s proven franchise concept across Ohio.

Growing a Franchise
SPONSORED
Through his partnership with Alair, David Nystrom is now growing his business and the brand’s proven franchise concept across Ohio.

After successfully running his own contracting business for years, David Nystrom hit a wall. He was extremely frustrated with his segment of the industry—his company bid on public renovation projects in the Ohio area. But instead of being able to focus on the building side of his business, Nystrom was spending his time fighting to protect his company’s profit margins. Realizing that never-ending cycle wasn’t sustainable in the long run, Nystrom decided to make a change.
At first, he didn’t know where to start. So Nystrom made a list of the different things he needed help with in order to get back on track, including marketing, a strong online presence, project management software, estimating software, better financial management systems and accounting. When he started digging around online to find a solution, he came across the website for Alair.
“The funny thing is that I was initially drawn to Alair because I wanted to mimic its website. I wasn’t looking to become a part of a franchise system. But when I saw that they were looking for business partners in the U.S., I figured it couldn’t hurt to send them an email. We started talking the next day, and the rest is history,” said Nystrom. “Since teaming up with Alair, there’s been a complete turnaround as far as the type of work we’re doing and the quality of clients that we’re working with. The brand ultimately took my independent business to the next level.”
Alair works with existing business owners and industry professionals to make their transitions into its franchise system seamless. The brand is all about transparency—its model is designed to protect everyone involved in the residential building process, from the franchisee to the client.
“We’ve taken the time to perfect our business model to ensure that we achieve the best possible solution for all active parties in the home building industry. That’s why we enjoy bringing new franchisees like David on board. Alair gives them the tools and resources they need to succeed on a level that they haven’t been able to reach in the past,” said Rob Cecil, chief development officer for Alair. “As our network of local owners continues to grow across the country, there’s no doubt that Alair will solidify its position as the construction brand to beat.”
In addition to building homes, Nystrom’s Alair franchise has also raised its brand awareness across the Hudson, Ohio area. And that trend is expected to continue—Nystrom joined the brand as one of its regional partners. That means he’s gearing up to grow Alair’s concept across the state while keeping his pilot office up and running. Nystrom says he’s confident the brand will continue to experience success as it opens up new locations and partners with additional franchisees.
“I spent the first three months that I was involved with Alair looking for the boogeyman and skeletons in the closet. But even now, over a year later, I still can’t find them,” said Nystrom. “From the corporate staff in the main office down to the regional partners and individual franchise owners, the brand is made up of genuinely good and supportive people. It’s refreshing to see that level of passion and excitement in the home building industry—it really can’t be found anywhere else.”
To learn more about franchising with Alair, click here.
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About the Author
Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR.
Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University. In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.