Franchisor Stories
Franchise Opportunity Deep Dive: Batteries Plus is a retail and B2B-focused battery, lighting and device repair franchise serving consumers and commercial customers with multiple revenue streams.
Batteries Plus is a specialty retail and commercial service brand offering batteries, lighting solutions and device repair for both everyday consumers and business customers. The brand operates with a dual-channel model that blends in-store retail sales with a growing B2B commercial segment, allowing franchisees to serve local businesses alongside walk-in customers.
Batteries Plus was founded in 1988 and has grown from a family-run concept into a national franchise system with more than 700 locations across the United States and Puerto Rico. The brand was built to meet demand for both common and hard-to-find battery and lighting solutions, later expanding into device repair and commercial account services to support long-term growth.
Mission: To keep consumers and businesses powered through reliable products, knowledgeable service and convenient solutions.
Vision: To be the leading provider of battery, lighting and device repair solutions for both retail and commercial customers nationwide.
Batteries Plus has franchise availability in all 50 states and Puerto Rico. Ideal territories typically require a population of at least 75,000, with sufficient business density to support commercial account sales.
Initial Costs: The estimated initial investment required to begin operation of a Batteries Plus franchise ranges from $262,646 to $496,996. The 2025 Franchise Disclosure Document (FDD) breaks these costs down as follows:
| Type of Expenditure | Min | Max |
| Initial Franchise Fee | $15,000 | $44,500 |
| Travel and Living Expenses During Training | $500 | $2,900 |
| New Store Commercial Support (3 Months) | $0 | $3,450 |
| Retail Management System | $38,986 | $38,986 |
| Omni-Channel Access Fee | $10,000 | $10,000 |
| Miscellaneous Pre-Opening Expenses | $1,800 | $5,000 |
| Insurance Premiums (3 Months) | $1,200 | $5,000 |
| Delivery Vehicle | $1,000 | $18,500 |
| Additional Funds (3 Months, Pre-Opening) | $11,000 | $17,000 |
| New Store Opening Hardware Kit | $7,000 | $10,000 |
| Traffic Equipment & Software | $860 | $860 |
| New Store Marketing Campaign Contribution | $5,000 | $6,000 |
| Minimum Store Promotion Requirement | $20,000 | $20,000 |
| Security Deposit & Rent (3 Months) | $8,000 | $19,000 |
| Leasehold Improvements | $0 | $116,000 |
| Equipment & Fixtures | $33,000 | $39,000 |
| Signage | $7,500 | $16,000 |
| Inventory | $57,500 | $74,000 |
| Miscellaneous Supplies | $4,300 | $5,800 |
| Additional Funds - (3 Months, Post-Opening) | $40,000 | $45,000 |
Initial Franchise Fee: The brand offers both single-unit franchises and multi-unit territory development opportunities. The initial franchise fee for an individual unit is $44,500 per store, payable upon signing the franchise agreement and nonrefundable.
A $10,000 discount on the initial franchise fee is available for qualifying veterans, first responders, nurses and teachers.
Ongoing Fees: According to the 2025 FDD, Batteries Plus franchisees are responsible for the following ongoing payments and fees:
| Type of Fee | Amount |
| Royalty & Service Fee | 5% of net revenue/month |
| National Marketing & Promotional Fee | 1% of net revenue/month |
| Digital Marketing & Local Media Program Contribution | Greater of 3% of net revenue or minimum store promotion requirement/month |
ROI Potential: According to the 2025 FDD, the 520 franchised locations operating for the entirety of FY 2024 reported the following net revenue:
| Quartile | Average | Median | High | Low |
| Top 25% (130) | $1,571,226 | $1,364,732 | $8,621,830 | $1,096,770 |
| 2nd 25% (130) | $929,213 | $925,173 | $1,095,728 | $795,088 |
| 3rd 25% (130) | $668,519 | $662,264 | $793,468 | $557,972 |
| Bottom 25% (130) | $449,691 | $455,688 | $557,919 | $148,040 |
| Total (520) | $904,662 | $794,278 | $8,621,830 | $148,040 |
Before opening, Batteries Plus supports franchisees with territory and demographic research to help identify markets with strong consumer demand and commercial opportunity. The brand also provides site selection guidance to ensure locations meet operational and visibility standards. Franchisees begin building commercial sales relationships prior to opening, supported by the corporate team, and receive assistance with buildout, inventory planning and opening marketing to prepare for launch.
Batteries Plus provides a structured training program that combines online learning with in-person instruction. Training covers store operations and use of the retail management system, along with in-depth product education across batteries, lighting and device repair services. Franchisees also receive instruction on financial controls, cost management and commercial account sales strategies to support both retail and B2B revenue.
Once a store is open, franchisees receive ongoing business coaching and operational guidance. The brand supports franchisees through national marketing programs, established vendor relationships and supply chain coordination. Quality assurance and product standards oversight help ensure consistency across locations and alignment with brand expectations.
Batteries Plus provides franchisees with a proprietary retail management system designed to manage inventory, ordering and point-of-sale operations. Franchisees also have access to online training platforms, marketing and promotional resources, and tools that support commercial account sales and customer management.
No specialized experience is required to become a Batteries Plus franchisee. Candidates who are willing to learn the system and make the required investment may be well-positioned to move forward in the franchise process.
Franchisees are expected to be actively involved in their business, particularly during the early stages. Both single-unit and multi-unit ownership models are supported.
Batteries Plus does not offer direct financing but assists franchisees in connecting with SBA lenders and other financing partners.
https://www.youtube.com/watch?v=ZGNxaOzQmtg&t=95s
“After more than 25 years of being a franchisee, I genuinely love what I do, because I love our team with over 80 employees, and with our business model relying on expertise, it gives us plenty of opportunity to help customers and also for us to teach our team and develop their ability to earn for themselves. If someone is on the fence about becoming an entrepreneur and joining the Batteries Plus team, I would just ask that they look within themselves and decide if they're willing to work hard, because the sky's the limit, if they're willing to put in the work.”
– Miguel Perez, Multi-Unit Franchisee — Oregon and Southwest Washington.
The battery-as-a-service market is experiencing rapid expansion, reflecting growing demand for flexible, scalable power solutions across industries. According to a January 2026 report, the global battery-as-a-service market was valued at $262.46 million in 2024 and is projected to reach $2.09 billion by 2033, growing at a CAGR of 25.91% from 2025 to 2033. This growth underscores increasing reliance on battery-powered devices, electric mobility and commercial power solutions, creating sustained demand for battery products and related services.
Batteries Plus differentiates itself through its combination of retail battery sales, B2B commercial services and device repair under a single brand. Primary competitors include specialty battery retailers such as Interstate All Battery Center, device repair brands like uBreakiFix and general electronics retailers including Best Buy, as well as independent local battery and repair shops.
Fill out and submit the online form on the Batteries Plus franchise website to get the process started.
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