Beef 'O' Brady's

After more than 30-years of successful operation, <a href="http://www.beefobradysfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=beef-o-bradys-launches-refocused-brand-strategy-to-capture-new-growth-momentum-2704615" target="_blank" rel="nofollow">Beef &lsquo;O&rsquo; Brady&rsquo;s</a> has staked a clear claim in the full-service restaurant segment. But, the brand isn&rsquo;t content to rest on its laurels. Instead, the 172-unit franchise brand will continue to reinvent itself as a go-to community destination for great food in a great atmosphere by launching a new design and branding, upgrading both its logo and its in-restaurant design to reflect its sports and family-centric positioning. The brand is also upgrading its kitchen equipment to improve consistency, speed and quality.&nbsp;

To boost the brand&rsquo;s focus on what brings customers through the door &ndash; great food, service, and a sports-centric atmosphere &ndash; <a href="https://beefobradys.1851franchise.com/info/index.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=beef-o-bradys-launches-refocused-brand-strategy-to-capture-new-growth-momentum-2704615" target="_blank" rel="nofollow">Beef &lsquo;O&rsquo; Brady&rsquo;s</a> is also launching its first loyalty program and will be working to improve its entertainment offerings by expanding both patio space and the bar area in its restaurants. With all of these initiatives in place, the brand aims to strengthen its relationship with both customers and multi-unit owners to promote future expansion.

&ldquo;Beef &lsquo;O&rsquo; Brady&rsquo;s has become an industry leader by staying ahead of growing trends, which includes ensuring that we have the latest and greatest technology and consistently keep our design fresh and modern,&rdquo; said Beef &lsquo;O&rsquo; Brady&rsquo;s Chief Development Officer Jean Baudrand. &ldquo;We&rsquo;re incredibly excited about these changes and we know our loyal fans and our growing franchisee network will be too.&rdquo;

The first free-standing prototype featuring the new design is scheduled to open in December 2017 in Port St. John, Fla. The restaurant will include a full-service bar, private dining space, an array of high definition televisions and a large outdoor patio.

&ldquo;This new design is ultimately aimed at attracting even more families to our community-focused restaurant chain,&rdquo; said Baudrand. &ldquo;Our owners nationwide have been building relationships locally for many years, and this is our opportunity to reignite our customers&rsquo; love for our great food and friendly service. These changes help us to continue to innovate in the FSR industry and to keep our competitive edge in delivering exactly what our customers want.&rdquo;

The updated design and branding elements follow the recent sale of Beef &lsquo;O&rsquo; Brady&rsquo;s parent company, FSC Franchise Co., to CapitalSpring, a private investment firm that has built a portfolio eclipsing $1 billion around the acquisition, ownership and financing of restaurants. Under the new partnership, Beef &lsquo;O&rsquo; Brady&rsquo;s has launched a streamlined new strategy for future growth centered on a renewed focus on multi-unit development. All but 13 Beef&rsquo;s locations are franchised and the brand&rsquo;s leadership is committed to accelerating growth through multi-unit deals. By consolidating its franchise base, Beef &lsquo;O&rsquo; Brady&rsquo;s also aims to improve long-term efficiency.

&ldquo;Beef &lsquo;O&rsquo; Brady&rsquo;s franchise owners have helped shape our brand&rsquo;s success for decades, and we believe that implementing these exciting new changes will fuel new momentum for us for years to come,&rdquo; said Chris Elliott, CEO of Beef &lsquo;O&rsquo; Brady&rsquo;s. &ldquo;With our franchisees&rsquo; support and our loyal customer base we&rsquo;re looking forward to a very bright future.&quot;

Beef ‘O’ Brady’s Launches Refocused Brand Strategy to Capture New Growth Momentum

1851 Franchise

Family-Centric FSR Franchise to Unveil Modern Design Elements Aimed at Improving Customer Experience

This brand page has been paid for by BEEF 'O' BRADY'S. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

beef-o-bradys-launches-refocused-brand-strategy-to-capture-new-growth-momentum

FRANCHISE INFORMATION

Why Beef 'O' Brady's

Our Growth

How Much Money Can I Make?

Our People

Learn

Download Brochure

Visit Website

BEEF 'O' BRADY'S

Facebook

LinkedIn

YouTube

SOCIAL MEDIA

Beef ‘O’ Brady’s Kicks Off 2017 with Plans to Expand in Newberry, Florida

Beef ‘O’ Brady’s Closes Out Strongest Quarter in Company History

Two Years After Receiving Backing From Restaurant Investment Firm CapitalSpring, Beef ‘O’ Brady’s Has Innovation on the Menu

BEEF 'O' BRADY'S MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT BEEF 'O' BRADY'S

CONTACT BEEF 'O' BRADY'S

twitter

linkedin

First Name

Last Name

Email

Phone

City

State / Province

Liquidity

What interested you in Beef's?

Contact Us

Beef 'O' Brady's - Brass Tap - Q1 2025 Momentum - 1851 Franchise

Beef ‘O’ Brady’s and The Brass Tap Kick Off 2025 With Growth, Innovation and Record Sales for Q1

fsc-franchise-co-q1-2025-momentum

Marketplace: Beef ‘O’ Brady’s Adapts to the Growing Demand for Takeout on Game Days

beef-o-bradys-game-day-takeout-trends

FSC - EOY Wrap-Up Press Release - December - 1851 Franchise

FSC Franchise Co. Celebrates Milestone Year as It Closes Out 2024 and Looks Ahead to 2025

fsc-franchise-co-celebrates-milestone-year-as-it-closes-out-2024-and-looks-ahead-to-2025

Beef 'O' Brady's - Franchise Times Top 400 2024 - 1851 Franchise

Beef ‘O’ Brady’s Earns No. 231 Spot on 2024 Franchise Times Top 400 List

beef-o-bradys-earns-no-231-spot-on-2024-franchise-times-top-400-list

Beef ‘O’ Brady’s Launches Refocused Brand Strategy to Capture New Growth Momentum

MORE STORIES LIKE THIS