When it comes to any business, feedback is one of the most critical tools to analyze whether something is working or not. In franchising, it falls on existing franchisees to provide insight into what their experience has been like in promoting long-term growth. That open line of communication truly shows the franchisor whether the system and business are providing sustainable value to the operators.
For Beef ‘O’ Brady’s, recent franchisee survey results serve up a compelling argument that the brand continues to earn franchisee confidence as it scales.
“We stumbled into a Beef ‘O’ Brady’s in Florida a little over 20 years ago, and it was just a different experience,” said David Verkler, a two-unit operator in Illinois since 2006. “It was more family-oriented, family-friendly. We had two small kids, and it was a place where you could actually bring them without feeling out of place.”
That positive experience is reflected in the brand’s most recent franchisee survey. Overall satisfaction reached 87%, up from 80% a year earlier and 84% in the previous survey.
Not only are franchisees satisfied with the brand, but they also have strong confidence in the support and leadership team. When analyzing the opportunity to reinvest with the restaurant, that feedback is coming from franchisees who have firsthand experience working with the leadership team. They understand both the difficulties and ease that comes from following the system.
Knowing what they know now, 80% stated that they would still invest in Beef ‘O’ Brady’s if given the chance again. This began with a strong showing during the recruitment process for Verkler and fellow franchisee Amit Khanna.
“I spoke to Beef ‘O’ Brady’s in the morning, and within an hour they met me at the site,” Khanna said. “I was very impressed.”
For Verkler, the dynamic between the corporate team and franchisees was a strong sticking point when exploring the opportunity. It really stuck with him throughout the process. “It wasn’t like an ‘us versus them’ environment,” he said. “From a business perspective, that was really inviting to us.”
Confidence in a franchise system isn’t just reflected in reinvesting; it can also be measured by whether current franchisees would recommend it to others. That sentiment can be very telling to the trust and systems that have been put in place.
In the case of Beef ‘O’ Brady’s, 80% said that they would recommend the franchise opportunity to a prospective franchisee based on the survey. This year’s number represents a significant increase from last year’s 74%.
“The name brand has been very rewarding,” Khanna said. “We’ve been busy from day one without any marketing.”
Verkler echoed the same feeling regarding support from the corporate team. Whether it’s operations, marketing or anything in between, all questions were welcomed. It speaks to the support that you get with a strong franchise system.
“If you have a question about operations or marketing, there’s really an open-door policy,” Verkler said. “Emails get answered quickly. Phone calls get returned promptly. There’s always somebody there to help you figure things out.”
Building this brand advocacy reflects a strong relationship between the franchisor and franchisee and demonstrates the effectiveness of the systems in place.
Survey results like these speak to the support franchisees feel in critical areas such as operations, marketing, and training. For Beef ’O’ Brady’s, the survey results reinforce the brand’s focus on creating a collaborative environment where franchisees can grow their businesses while remaining connected to the broader system.
While the story of a brand can be told from a variety of perspectives, metrics often have the biggest voice, and more specifically, results such as these that signal clearly how franchisees feel. The numbers speak to franchisees’ belief in the brand’s direction and ability to support long-term success. When it comes to prospective franchisees, that confidence radiating from current franchisees is one of the biggest indicators to move forward because they see a brand positioned for the future.
To learn more about franchising opportunities with Beef ‘O’ Brady’s, visit https://beefobradysfranchise.com/.
Beef 'O' Brady's
SPONSORED
With 87% satisfaction and strong leadership support, rising survey numbers prove that Beef ’O’ Brady’s builds the trust required for long-term growth.
When it comes to any business, feedback is one of the most critical tools to analyze whether something is working or not. In franchising, it falls on existing franchisees to provide insight into what their experience has been like in promoting long-term growth. That open line of communication truly shows the franchisor whether the system and business are providing sustainable value to the operators.
For Beef ‘O’ Brady’s, recent franchisee survey results serve up a compelling argument that the brand continues to earn franchisee confidence as it scales.
“We stumbled into a Beef ‘O’ Brady’s in Florida a little over 20 years ago, and it was just a different experience,” said David Verkler, a two-unit operator in Illinois since 2006. “It was more family-oriented, family-friendly. We had two small kids, and it was a place where you could actually bring them without feeling out of place.”
That positive experience is reflected in the brand’s most recent franchisee survey. Overall satisfaction reached 87%, up from 80% a year earlier and 84% in the previous survey.
Not only are franchisees satisfied with the brand, but they also have strong confidence in the support and leadership team. When analyzing the opportunity to reinvest with the restaurant, that feedback is coming from franchisees who have firsthand experience working with the leadership team. They understand both the difficulties and ease that comes from following the system.
Knowing what they know now, 80% stated that they would still invest in Beef ‘O’ Brady’s if given the chance again. This began with a strong showing during the recruitment process for Verkler and fellow franchisee Amit Khanna.
“I spoke to Beef ‘O’ Brady’s in the morning, and within an hour they met me at the site,” Khanna said. “I was very impressed.”
For Verkler, the dynamic between the corporate team and franchisees was a strong sticking point when exploring the opportunity. It really stuck with him throughout the process. “It wasn’t like an ‘us versus them’ environment,” he said. “From a business perspective, that was really inviting to us.”
Confidence in a franchise system isn’t just reflected in reinvesting; it can also be measured by whether current franchisees would recommend it to others. That sentiment can be very telling to the trust and systems that have been put in place.
In the case of Beef ‘O’ Brady’s, 80% said that they would recommend the franchise opportunity to a prospective franchisee based on the survey. This year’s number represents a significant increase from last year’s 74%.
“The name brand has been very rewarding,” Khanna said. “We’ve been busy from day one without any marketing.”
Verkler echoed the same feeling regarding support from the corporate team. Whether it’s operations, marketing or anything in between, all questions were welcomed. It speaks to the support that you get with a strong franchise system.
“If you have a question about operations or marketing, there’s really an open-door policy,” Verkler said. “Emails get answered quickly. Phone calls get returned promptly. There’s always somebody there to help you figure things out.”
Building this brand advocacy reflects a strong relationship between the franchisor and franchisee and demonstrates the effectiveness of the systems in place.
Survey results like these speak to the support franchisees feel in critical areas such as operations, marketing, and training. For Beef ’O’ Brady’s, the survey results reinforce the brand’s focus on creating a collaborative environment where franchisees can grow their businesses while remaining connected to the broader system.
While the story of a brand can be told from a variety of perspectives, metrics often have the biggest voice, and more specifically, results such as these that signal clearly how franchisees feel. The numbers speak to franchisees’ belief in the brand’s direction and ability to support long-term success. When it comes to prospective franchisees, that confidence radiating from current franchisees is one of the biggest indicators to move forward because they see a brand positioned for the future.
To learn more about franchising opportunities with Beef ‘O’ Brady’s, visit https://beefobradysfranchise.com/.
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