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Entrepreneur Magazine: Business Lessons From a "Vape Grandma"
Palm Beach Vapors new franchisee Mary Yeager is opening her first franchise in Maryland.
Mary Yeager recently joined the Palm Beach Vapors team as the first franchisee to open in Maryland. Prior to joining the e-cigarette brand, Yeager served in the U.S. Army for more than 20 years and as a defense contractor.
"I have never owned a retail business, and I wasn't sure I had the knowledge base to open an independent shop," Yeager told Entrepreneur Magazine. "The franchise system gave me an opportunity to open my own business but have the backing of a system that would make me successful."
Yeager contacted numerous vape franchisors but found that Palm Beach Vapors provided the most support and offered the strongest business model.
"[With other franchisors] there was no comprehensive start-up support like with Palm Beach Vapors, yet they somehow cost more in franchise fees and offered the support that I needed," Yeager told Entrepreneur Magazine.
After opening her Palm Beach Vapors location, Yeager has plans to open a second store within the next six months.
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About the Author
EMILY CHENG
FollowEmily Cheng is an 1851 contributor and a graduate of the University of Leeds
